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Showing content with the highest reputation on 03/29/2024 in Posts

  1. The forecasts were simply overinflated based on reservations and other factors such as huge price increases. Has nothing whatsoever to do with inefficiency.
    2 points
  2. Maybe they're just waiting for a better event to show something off. The New York Auto show has always been relatively unremarkable in terms of product reveals, it's the kind of show where at best, most brands reveal a mildly tweaked refresh or something. Perhaps we'll see something this summer. That's when brands tend to reveal the interesting products and concepts.
    1 point
  3. You may be onto something there and normally at an event like that, Ford would be hyping the 3-row BEVs as a major product reveal. Lately, it’s like all the air has gone out of the room….
    1 point
  4. I have no bias here except facts. Fact is almost everyone projected a huge increase in EV sales. Ford had Lightning reservations and sales to back up that forecast. If they were still selling them for the original prices with the original tax credits they’d be selling a lot more. Even your last quote says it’s about costs. Look at what happened to Mach-E sales when they lost the tax credit vs when they dropped prices. People still want large less efficient vehicles regardless of propulsion and a large number don’t mind paying for it. The only place I think Ford miscalculated is that EV truck buyers are not necessarily the same as ICE truck buyers. The only issue here is sales volume. And obviously to get high volume you need smaller cheaper vehicles. But that’s not the entire market.
    1 point
  5. It’s possible that whatever they had planned to announce got paused or cancelled so they had to find a filler.
    1 point
  6. Agree 100%. What a waste of time, the debut is just 2 weeks from now, a simple press release was just enough. IMO a bit mediocre
    1 point
  7. It’s always been the cash cow, it just wasn’t reported separately before.
    1 point
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