coupe3w
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Posts posted by coupe3w
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Meanwhile over at GM........
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20 hours ago, akirby said:
Because I understand good business decisions and killing vehicles that either don’t sell well or aren’t profitable and replacing them with new ones is not a mistake it’s good management.Remember how killing Fusion and Focus was a “huge mistake”? Turns out it was a smart move.
I was referring to the recalls and quality issues. Not talking about killing off products.
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1 hour ago, akirby said:
I love it when people only look at half of an equation. What about Ford eating the Koreans lunch with F150, Superduty, Transit, Lightning and E transit? What about Bronco and Ranger and Bronco Sport and Maverick and EV versions of those?Akirby I know you are a smart guy on this site and I do agree with you most times, but I can't understand why you keep defending Ford and their mistakes. We as consumers need to push back on these guys if we want a great company like Ford to improve not covering up for them
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32 minutes ago, rperez817 said:
Ford certainly does have a brand image problem, borne out of a dysfunctional organizational culture. However, the problem is mitigated by the following.
- Even though Ford has its share of customer defections (especially the "orphaned" customers that Footballfan mentioned), it also has a contingent of hyper-loyal "sheeple" customers, especially for its high end pickup trucks and SUVs. This group of customers contributed heavily to Ford winning IHS Markit's Overall Loyalty to Make award for 12 consecutive years. News Release | IHS Markit Online Newsroom
- Ford's recent split into Model e and Blue divisions is a good start in terms of fixing Ford's dysfunctional organizational culture. As long as each business units' respective strategies are implemented properly, Ford has a good chance of improving its brand image in the next few years.
I've been hearing this crap about Ford quality for decades. It's just the same old corporate BS. It's never going to improve. Remember the slogan "Quality is job 1" yeah and Ford trucks were spitting out spark plugs how does that even happen? And then those long reach spark plugs getting stuck and breaking off when trying to remove them. No thanks. They try to improve things and they make it worse. Blown head gaskets on Focus RS. Stupid slits in the top of the cylinder bore to improve cooling? Just stupid stuff they keep doing over and over. They can't leave well enough alone. I feel bad for the engineer's that are trying to do the right things there. I really do. Hopefully when they are complete electric things will improve. But I won't hold my breath for that.
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34 minutes ago, rperez817 said:
That is certainly possible Footballfan, and IHS Markit data confirms exactly what you indicated regarding Kia and Hyundai picking up "orphaned" customers from Ford and GM over the past decade.
It seems Ford and GM have been aggressively courting a wealthier, younger customer base attracted to high end products and services compared to the customers that got orphaned by those companies. As a result, Ford and GM probably won't mind losing otherwise "loyal" customers if those customers chose products and services from those companies that had low profitability and/ or poor brand image.
Every company should be concerned about losing customers. You don't think ford has a brand image problem? Ford has the most recalls of any U.S. auto maker in 2022, having launched 45 of them this year, according to NHTSA data.
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31 minutes ago, Footballfan said:
Won't this drive loyal ford buyers to the competition if they do not offer what the customers want? Kia and Huyndai are eating Ford's and gm's lunch picking up customers orphaned by Ford.
Ford has a serious quality issue and that is what is driving buyers away. It has had this problem for some time and it's not getting any better in fact it is getting worse.
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And the hits just keep on coming........
Ford has the most recalls of any U.S. auto maker in 2022, having launched 45 of them this year, according to NHTSA data.
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Are the batteries recyclable?
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55 minutes ago, rperez817 said:
RV business is ripe for an all-electric revolution, just like the ongoing revolution for passenger cars/light trucks and commercial vehicles. In May 2021, some former Tesla employees founded a company called Lightship Energy that aims to "upend the [RV] industry" according to TechCrunch. Lightship's focus is on the towable travel trailer side of the RV market. Meet the all-electric RV startup steered by Tesla alumni | TechCrunch
On the motorhome side of the RV Industry, Winnebago Industries is now "road-trip testing" its e-RV all electric motorhome prototype. e-RV is based on Ford Transit with Lightning eMotors' EV powertrain. Electric Concept Motorhome (winnebagoind.com)
Funny the picture is at a charging station because that's where you spend most of your time.
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35 minutes ago, silvrsvt said:
Outside of seeing say Tesla's data on where consumers charge at, we can argue this both ways.
As for the apartment argument, roughly 1/3 of the US population lives in "high density" areas, but how many of them actually own a car? Esp. if you live in a place like NYC which has a good public transport system.
Most people who are buying BEVs at the moment are early adaptors and have the $$$ pay for at home charging. I'm sure over the next 5-10 years as prices drop and more utilities offer incentives to install chargers, that will help with adaption rates.
Please tell me how the grid is going to support all these BEV vehicles. And don't tell me wind and solar is the answer because it's not. The grid can't even support high demands of electricity now in the hot summer months. Brown outs and black outs ever heard of them?
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24 minutes ago, fordmantpw said:
Dramatic much? Trucks will be the last vehicles to lose their ICE, and they won't lose them until there is a viable replacement.
So why is Ford even doing it then? Now they are going for shorter range batteries just because it's easier to get them from China. Doesn't make any sense to me. People want range and quick charging.
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26 minutes ago, silvrsvt said:
Its hard to buy something that doesn't exist
What doesn't exist? The materials or the people that won't do the work?
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https://finance.yahoo.com/news/rpt-3-ford-buy-cheaper-184029937.html
Drake said Ford wants to secure more batteries and battery materials from North America, but cautioned: "I wouldn't say that we have 100% confidence that all of these can be localized...It's hard work."
It's hard work? My god what a cop out.
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You would probably be better off on one of the truck forums then in here.
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And the end of the ICE era at Ford is over. Get your ICE vehicles why you still can.
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Ford Quality Czar Says "Issues Should Subside in 2023"
If he is worth anything he should have said...Issues WILL Subside in 2023 or I will step down.
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39 minutes ago, rperez817 said:
Good point akirby. Acknowledging what others have shared in this thread about organizational change management, supplier relations, quality, etc., it makes Jim Farley's decision to create the separate Model E and Blue divisions even more brilliant.
I don't know about brilliant. The Mach-E has been recalled too don't forget.
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So the title of this thread said things will change. After reading what iamweasel and fuzzmoomoo said I don't see anything changing. Like I said before its all blah, blah, blah......
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47 minutes ago, AM222 said:
A chunk of the issues seem to be supplier-related. But having issues one after the other... something is wrong with the quality control of Ford's suppliers.
Ford should do constant supplier site visits and do them unannounced.
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My '67 fastback interior lights are the same except I don't have the deluxe interior which would have had the door lights. yeah not much interior light in these older cars.
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20 minutes ago, jcartwright99 said:
To me, this most troubling of the quality issues it seems to stem from three places. Bean counters who always push for the lowest cost suppliers (which tend to have lower quality and higher failure rate), engineering for making some monumental gaffes, and production. They're all guilty. Some vehicles suffer from all 3 of these issues.
You get what you pay for.
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^^^^^^^^
Has anyone been fired for any of this?
It's obvious that procedures at suppliers aren't being followed.
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9 hours ago, ice-capades said:
Ford Quality Czar Says Issues Should Subside in 2023
https://fordauthority.com/2022/07/ford-quality-czar-says-issues-should-subside-in-2023/
“In terms of the prevention activities, we are doing work upstream with engineering to improve our understanding of how customers use their vehicles and the things that could go wrong, Halliburton explained. “And we’re making sure that our engineering sign-offs are more robust around those use cases so that the products have less likelihood to fail, which is, I think, very critical to how we move forward in terms of our designs.”
We shall see. But I think it's just more blah, blah.....
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Ford Sales - July 2022
in Ford Motor Company Discussion Forum
Posted
I hope Ford realizes this and is serious about fixing it once and for all.