One difference though, if GA Pacific had a track your order service, one would expect some type of updates other than Acknowledge and On the Truck(there isn't any production in the case of lumber). Even if it wasn't many more steps, some form of communication on their part would improve the customer service component of the process. If Ford wants all communications going through the Dealers, then do away with the tracking all together, but then they have to get more information to the dealers. Right now I believe my dealer when he says he has almost no additional information available to him than I do. Now he may be completely lying, who knows. Just my thoughts...