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Ford Revising it's 5 Year Business Plan


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From Reuters:

 

"Ford Motor Co is revamping its internal five-year business plan to take into account the marked deterioration in the European economy over the last year, the No. 2 U.S. automaker's chief financial officer said in an interview on Thursday.

"We have to develop a better plan in response to what's going to be a much less favorable external environment," CFO Bob Shanks said. "How do we tack to respond to new realities? That's what we're in the process of doing."

Shanks declined to describe the specific changes to Ford's strategy because the updates are confidential. The next update will be presented to top executives in mid-July."

Full article here:

http://www.reuters.com/article/2012/06/07/ford-europe-idUSL1E8H7H5Z20120607

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Could this mean that the Mustang to Europe will be shelved?

I got to believe that the question of importing the Mustang to Europe is the least of FOE's worries right now.

otoh

won't the Mustang be a 'whitespace' car for Europe?

&

aren't whitespace products a way to grow a market? or resist getting shrunk?

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otoh

won't the Mustang be a 'whitespace' car for Europe?

&

aren't whitespace products a way to grow a market? or resist getting shrunk?

Sure, it's a whitespace vehicle, but it might not be one suited for the market at this time. Hopefully Ford is still developing it to be globally capable should market conditions change, but I wouldn't be surprised if it is not sold there initially.

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I imagine everyone revises their business plan every year based on market conditions everywhere.  I'm really not sure why this is news...

The 5 year target will probably change, which is/should be news. Target that far normally is a vision/motivation that you have to work for, work through the ever changing conditions to achieve. When the "revision" finally comes out, they won't be talking about 8 million per by 2016 any more, not just EU (trouble), but also China (over ambitious plan).

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