Jump to content
  • Custom Search


Sign in to follow this  
RadicalX

Ford Germany sales Up 27.5 percent, best passenger sales since 1996

Recommended Posts

Ford Motor Company of Germany achieved a new record August sales mark with 22,713 vehicles delivered last month, per the German Federal Motor Transport Authority. This was up 27.5 percent year-over-year from August 2018 and good for Ford’s best passenger vehicle sales tally for August since 1996. In contrast, the German new car market fell 0.8 percent for the month.

“The best car sales in an August in 23 years, Ford’s highest value ever for commercial vehicles — that’s fantastic news for us. We are particularly proud that we are achieving this historic growth in Germany in a very tense environment,” said Hans Jörg Klein, managing director of Marketing and Sales, Ford of Germany.


One of Ford’s Biggest Names: The 2019 Ford Mustang keeps its rep as the world-beater of performance coupes


Ford scored a 7.2 percent passenger car market share in August, up 1.6 percentage points from 2018. Passenger and commercial vehicle sales totaled 28,247 units combined, also setting an August sales record.

Through eight months, Ford has delivered 192,471 vehicles in Germany, up 10.4 percent from its pace through the first two thirds of 2018. This too significantly outpaces growth for the German new car market, which is up just 0.9 percent through the first eight months of 2019. Ford’s commercial vehicle sales total 37,173 through eight months, up 15.9 percent year-over-year.

Leading the way over this span for Ford is the Mustang, which maintains its standing with performance enthusiasts and saw sales rise 66.2 percent through August. Also up for Ford are the Tourneo Connect and Ford S-Max, which have seen sales increase 63.2 percent and 58.9 percent, respectively.


https://thenewswheel.com/ford-germany-august-2019-sales/

 
 
 
 
 
Edited by RadicalX

Share this post


Link to post
Share on other sites
1 hour ago, RadicalX said:

Also up for Ford are the Tourneo Connect and Ford S-Max, which have seen sales increase 63.2 percent and 58.9 percent, respectively.


 

 

Isn't S-Max dead man walking?

Share this post


Link to post
Share on other sites
52 minutes ago, Harley Lover said:

 

Isn't S-Max dead man walking?

 

Basically...but Ford will just move those buyers into the Explorer and Custom. 

Share this post


Link to post
Share on other sites
25 minutes ago, ausrutherford said:

 

Basically...but Ford will just move those buyers into the Explorer and Custom. 

 

I thought I had read that the (previous) Explorer hasn't done well in Europe - or was that the Edge?

Share this post


Link to post
Share on other sites
26 minutes ago, Harley Lover said:

 

I thought I had read that the (previous) Explorer hasn't done well in Europe - or was that the Edge?

Edge, high trims only with high prices equals low sales.

Share this post


Link to post
Share on other sites
2 hours ago, Harley Lover said:

 

I thought I had read that the (previous) Explorer hasn't done well in Europe - or was that the Edge?

Yup, the Edge.

 

Next Connect and Custom will likely have even better passenger versions (more options, "luxury") than the current to keep the sales of the remaining MPV buyers. 

Share this post


Link to post
Share on other sites
On 9/26/2019 at 7:13 PM, jpd80 said:

Edge, high trims only with high prices equals low sales.

 

I wonder why they did high trims only?

Share this post


Link to post
Share on other sites
13 minutes ago, rmc523 said:

 

I wonder why they did high trims only?

 

Limited supply?  Not enough profit for exporting lower trims?  Both?

Share this post


Link to post
Share on other sites
On 10/1/2019 at 12:37 PM, akirby said:

 

Limited supply?  Not enough profit for exporting lower trims?  Both?

 

I think cost basis is high (not many brands are exporting non-luxury cars from NAFTA region for a reason) and exchange rates haven't been good. 

 

Ford positioned Edge as an alternative for the likes of Audi Q5 in Europe instead of a family vehicle. If you look at the product portfolio of all the non-luxury brands in Europe, only VW offers a competitor (Tourage) of similar size and it isn't very affordable either. Fiat Freemont (Dodge Journey) did not last very long (plus it is a POS). 

 

What Ford really needs is a compact 3-row CUV like the Tiguan Allspace.

 

Edited by bzcat

Share this post


Link to post
Share on other sites

Yes, a three row Escape and Explorer at the top is a much better plan than a costly two row Edge.  I’m curious to know whether the Chinese three row Edge May have worked better as probably a better fit for Australia where Endura competes with other three row vehicles, maybe just too hard / not worth the effort to do a three row Edge in RHD, obviously deferring to T6 Everest, 2.0 Liter diesel and 10AT in it is pretty good 

Edited by jpd80

Share this post


Link to post
Share on other sites
15 minutes ago, jpd80 said:

Yes, a three row Escape and Explorer at the top is a much better plan than a costly two row Edge.  I’m curious to know whether the Chinese three row Edge May have worked better as probably a better fit for Australia where Endura competes with other three row vehicles, maybe just too hard / not worth the effort to do a three row Edge in RHD, obviously deferring to T6 Everest, 2.0 Liter diesel and 10AT in it is pretty good 

 

With the Explorer now going back to RWD and being much bigger.

 

I can easily see Ford putting a 3 row Edge on the market in North America. 

Share this post


Link to post
Share on other sites
On 10/3/2019 at 12:01 PM, ausrutherford said:

 

With the Explorer now going back to RWD and being much bigger.

 

I can easily see Ford putting a 3 row Edge on the market in North America. 

It’s much easier to sell a 3-row in that segment than a 2-row and   I think you’re right, Explorer May have just made more “product room” for a 3-row Edge

Share this post


Link to post
Share on other sites
8 hours ago, jpd80 said:

It’s much easier to sell a 3-row in that segment than a 2-row and   I think you’re right, Explorer May have just made more “product room” for a 3-row Edge

 

It's not so much room from a size perspective.  It's cost.   They can offer a cheaper 3 row Edge and keep Explorer prices higher.

Share this post


Link to post
Share on other sites

Mid size utility market in the US still favors 2 row offerings. Toyota, Hyundai/Kia, GM, and FCA are the only one that offers both. In the case of Ford, Nissan, and Honda, they also have large size 3 row utilities (Explorer, Pathfinder, and Pilot). 

 

3-rows

Toyota Highlander

Kia Sorento

GMC Acadia

Dodge Journey

 

2-rows

Toyota 4Runner

Hyundai Santa Fe

Chevy Blazer

Jeep Grand Cherokee

Ford Edge

Nissan Murano

Subaru Outback

Honda Passport

 

The obvious question for Ford is how they will differentiate Edge and Bronco when both are on the market. One possible solution is to market Edge as more family friendly utility with 3 rows, which is what Toyota does with Highlander, vs. a more rugged 4Runner.

Share this post


Link to post
Share on other sites
2 minutes ago, bzcat said:

Mid size utility market in the US still favors 2 row offerings. Toyota, Hyundai/Kia, GM, and FCA are the only one that offers both. In the case of Ford, Nissan, and Honda, they also have large size 3 row utilities (Explorer, Pathfinder, and Pilot). 

 

3-rows

Toyota Highlander

Kia Sorento

GMC Acadia

Dodge Journey

 

2-rows

Toyota 4Runner

Hyundai Santa Fe

Chevy Blazer

Jeep Grand Cherokee

Ford Edge

Nissan Murano

Subaru Outback

Honda Passport

 

The obvious question for Ford is how they will differentiate Edge and Bronco when both are on the market. One possible solution is to market Edge as more family friendly utility with 3 rows, which is what Toyota does with Highlander, vs. a more rugged 4Runner.

 

The same differentiation as Escape and baby Bronco.

 

Edge will be more car like, Bronco will be more masculine/boxy.

Share this post


Link to post
Share on other sites
3 hours ago, bzcat said:

Mid size utility market in the US still favors 2 row offerings. Toyota, Hyundai/Kia, GM, and FCA are the only one that offers both. In the case of Ford, Nissan, and Honda, they also have large size 3 row utilities (Explorer, Pathfinder, and Pilot). 

 

3-rows

Toyota Highlander

Kia Sorento

GMC Acadia

Dodge Journey

 

2-rows

Toyota 4Runner

Hyundai Santa Fe

Chevy Blazer

Jeep Grand Cherokee

Ford Edge

Nissan Murano

Subaru Outback

Honda Passport

 

The obvious question for Ford is how they will differentiate Edge and Bronco when both are on the market. One possible solution is to market Edge as more family friendly utility with 3 rows, which is what Toyota does with Highlander, vs. a more rugged 4Runner.

My thinking is that it might be easy to offer edge with the third row body configuration and just sell that as a roomier base two row or optional third row, a different back offers more choices 

 

but its probably easier to keep things as they are now 

Edited by jpd80

Share this post


Link to post
Share on other sites

Next Grand Cherokee will be both 2-row and 3-row. Now it goes more against the Explorer, but if Ford is already going to engineer a 3-row Edge for China. They might as well offer it elsewhere. 

Share this post


Link to post
Share on other sites
On 10/4/2019 at 5:23 PM, ausrutherford said:

Next Grand Cherokee will be both 2-row and 3-row. Now it goes more against the Explorer, but if Ford is already going to engineer a 3-row Edge for China. They might as well offer it elsewhere. 

 

They're going to offer a 2 and 3 row Grand Cherokee AND a Wagoneer AND a Grand Wagoneer?

Share this post


Link to post
Share on other sites
5 hours ago, rmc523 said:

 

They're going to offer a 2 and 3 row Grand Cherokee AND a Wagoneer AND a Grand Wagoneer?

 

Yup. GC will be unibody. Wagoneer will be BOF. Think Explorer and Expedition. 

Share this post


Link to post
Share on other sites

Hm.  Interesting.  I still haven't figured out what the difference between Wagoneer and Grand Wagoneer will be.

Share this post


Link to post
Share on other sites
9 hours ago, rmc523 said:

Hm.  Interesting.  I still haven't figured out what the difference between Wagoneer and Grand Wagoneer will be.

Probably 5 and 7/8 seater versions.

 

That is the designation separating the Commander and Grand Commander sold in China.

Share this post


Link to post
Share on other sites
9 minutes ago, ausrutherford said:

Probably 5 and 7/8 seater versions.

 

That is the designation separating the Commander and Grand Commander sold in China.

 

Likely depends if FCA chooses to call 3 row Grand Cherokee  "Grand Cherokee".

There a "Suburban-Size" Jeep BOF , and "Tahoe-Size" Jeep BOF models.

Share this post


Link to post
Share on other sites

Ford Germany sales,

Sept 2019.....18,853

Sept 2018.......15,006

 

Aug 2019........22,713

Aug 2018........17,810

Edited by jpd80

Share this post


Link to post
Share on other sites
12 hours ago, jpd80 said:

Ford Germany sales,

Sept 2019.....18,853

Sept 2018.......15,006

 

Aug 2019........22,713

Aug 2018........17,810

 

Nice to see sales bumping up.

Share this post


Link to post
Share on other sites
20 hours ago, jpd80 said:

Ford Germany sales,

Sept 2019.....18,853

Sept 2018.......15,006

 

Aug 2019........22,713

Aug 2018........17,810

 

And remember those are just passenger sales. Doesn't include Transit family and Ranger. 

Share this post


Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
Sign in to follow this  

×