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Bronco and Bronco Sport World Premier July 13th!!


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12 minutes ago, silvrsvt said:

 

That was also to appease the UAW and get a cheap loan

 

The Ranger at the time was being built at very old plants (Edison, closed around 2005 and Twin Cities closed when Ranger production ended) and the last major update it got was back in 1992, when they started building it in Edison (to replace Escort production...go figure), so it was a legacy product built at legacy plants that where not worth the investment in.

As I suggested before, Focus and C-Max to Cuautitlan with Fiesta completely filling that plant

and giving those products a chance to be sold at a profit. T6 Ranger / Everest into MAP and

replacing the Expedition and Navigator which then moved to KTP with Super Duty.

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24 minutes ago, jpd80 said:

As I suggested before, Focus and C-Max to Cuautitlan with Fiesta completely filling that plant

and giving those products a chance to be sold at a profit. T6 Ranger / Everest into MAP and

replacing the Expedition and Navigator which then moved to KTP with Super Duty.

That would have appeased the UAW, but would not have qualified for the low cost DOE loan Ford needed to retool the plant.  Ford wasn’t flush with cash at the time.  And C sized vehicles were supposed to be the future.  In hindsight I should have picked up a fire sale suburban or expedition when they couldn’t give them away.  Many people lost much more trading in their big trucks and suvs for little cars they didn’t like to save on gas.

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5 minutes ago, slemke said:

 Many people lost much more trading in their big trucks and suvs for little cars they didn’t like to save on gas.

Selling a perfectly good car that just doesn't get good gas mileage is one of the worst financal decisions you can make...because that payment is going to be more then what you spend on gas in most cases. 

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43 minutes ago, jpd80 said:

As I suggested before, Focus and C-Max to Cuautitlan with Fiesta completely filling that plant

and giving those products a chance to be sold at a profit. T6 Ranger / Everest into MAP and

replacing the Expedition and Navigator which then moved to KTP with Super Duty.

 

I often wonder when/if the Everest would come to the U.S. market. I think that Ford could do well with it given the current preference for SUVs in the U.S. and with a new generation on the horizon, maybe Ford would rethink it.

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1 hour ago, Broncofan7 said:

 

I often wonder when/if the Everest would come to the U.S. market. I think that Ford could do well with it given the current preference for SUVs in the U.S. and with a new generation on the horizon, maybe Ford would rethink it.

I’d buy the next gen Everest if it looked like this. It would be a good 4Runner competitor, but I don’t think there is room for it with the bronco and the explorer timberline.2022-Ford-Endeavour-Rendered.jpg

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1 hour ago, slemke said:

That would have appeased the UAW, but would not have qualified for the low cost DOE loan Ford needed to retool the plant.  Ford wasn’t flush with cash at the time.  And C sized vehicles were supposed to be the future.  In hindsight I should have picked up a fire sale suburban or expedition when they couldn’t give them away.  Many people lost much more trading in their big trucks and suvs for little cars they didn’t like to save on gas.


As with most business decisions, they’re influenced by a dozen other things happening at the same time or before most of which have nothing to do with the actual vehicle.  It’s usually never a simple answer why something was or wasn’t done.  And what made sense at the time the decisions were made may not make sense today.  
 

The other big change with pickups is how fuel efficient they’ve become in just the last 15 - 20 years.  Going from low to mid teens up to mid 20s and now Maverick at 40 mpg is a game changer.

 

The difference between 25 and 35 mpg at 15k miles/yr is only $600 or $50/month.

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1 hour ago, Broncofan7 said:

 

I often wonder when/if the Everest would come to the U.S. market. I think that Ford could do well with it given the current preference for SUVs in the U.S. and with a new generation on the horizon, maybe Ford would rethink it.

While Everest would be a nice incremental product to sell, I have a feeling

that MAP will be flat out building Bronco and the next generation Ranger

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10 minutes ago, akirby said:


As with most business decisions, they’re influenced by a dozen other things happening at the same time or before most of which have nothing to do with the actual vehicle.  It’s usually never a simple answer why something was or wasn’t done.  And what made sense at the time the decisions were made may not make sense today.  
 

The other big change with pickups is how fuel efficient they’ve become in just the last 15 - 20 years.  Going from low to mid teens up to mid 20s and now Maverick at 40 mpg is a game changer.

 

The difference between 25 and 35 mpg at 15k miles/yr is only $600 or $50/month.

That can’t be understated.

Mulally set off thinking that Ford’s future would be super efficient cars, trucks and utilities 

but I think even he was surprised by how much Ecoboost and 6-speed auto transmissions 

transformed Ford. Fields rode on that but also gave us hybrids, Hackett built on that and

put the company on track with wit utilities and plans for mass roll out of electric vehicles.

All of that is massive improvement and very exciting for buyers, the long wait is almost over.

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20 hours ago, slemke said:

The F150 wasn’t appreciably smaller when the ranger was discontinued, but it was certainly much less expensive and less capable than it is now.  Blame all the extra content and added capabilities for the higher price point.  That opened the door for a smaller less expensive truck.  From what I recall when the Ranger was introduced, there were debates within Ford about whether the Ranger should be mid sized or compact like the earliest generations.  Apparently Ford went with both.

 

The market for trucks is also much bigger now than it was then coming out of the “Great Recession” and high gas prices.  Analysts were saying we were going to see more compact cars and fewer trucks and SUVs.  With that advice, paring down the truck lineup made sense.  Hopefully Ford doesn’t lock themselves into a portfolio that can’t change as consumer preferences change.

 

I do remember there was the 6" cab extension for F-150 somewhere between '04 and '09 (can't remember if it was done for the '09 redesign or before).  But your point about price is true too.

 

Thankfully, at the lower end, C2 seems quite flexible, and they do have Focus/Fiesta still alive in other parts of the world that I'd have to think could be brought over relatively quickly if absolutely needed.

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Seeing that grille will revive the Raptor rumor.  Honestly if that’s what it looks like, even I think it may be Raptor and Warthog is just the internal name like Terminator.  That grille has been one of the defining stylistic traits that define the Raptor. Hmmmmmmm…

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43 minutes ago, Anthony said:

Seeing that grille will revive the Raptor rumor.  Honestly if that’s what it looks like, even I think it may be Raptor and Warthog is just the internal name like Terminator.  That grille has been one of the defining stylistic traits that define the Raptor. Hmmmmmmm…

 

Guess it ultimately depends on what the Bronco version's mission is.

 

High speed desert racing, ala F-150/Ranger Raptor?

 

Rock climbing?  (doubtful because of the wide track/long wheelbase)

 

Overall offroading?

 

Raptor has been cemented in the high speed desert racing segment - if this Bronco aligns with that, it'd make sense to use the Raptor name, despite it not being a truck.  If there's a different target, then it'd make sense to use a different name.

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On 6/11/2021 at 11:04 PM, Anthony said:

Seeing that grille will revive the Raptor rumor.  Honestly if that’s what it looks like, even I think it may be Raptor and Warthog is just the internal name like Terminator.  That grille has been one of the defining stylistic traits that define the Raptor. Hmmmmmmm…

 

On 6/11/2021 at 11:46 PM, rmc523 said:

 

Guess it ultimately depends on what the Bronco version's mission is.

 

Raptor has been cemented in the high speed desert racing segment - if this Bronco aligns with that, it'd make sense to use the Raptor name, despite it not being a truck.  If there's a different target, then it'd make sense to use a different name.

 

Why Not Both GIFs | Tenor

 

Technically Ford already has a desert runner in the Wild Track trim of the Bronco. Maybe they plan on building two different setups-a Raptor and Warthog, depending on what you want to do with it and the big difference is in just suspension/axle setup that wouldn't affect emissions recertification? 

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5 hours ago, silvrsvt said:

 

 

Why Not Both GIFs | Tenor

 

Technically Ford already has a desert runner in the Wild Track trim of the Bronco. Maybe they plan on building two different setups-a Raptor and Warthog, depending on what you want to do with it and the big difference is in just suspension/axle setup that wouldn't affect emissions recertification? 

 

Yup, I took Wildtrak into consideration.....functionally, it's truly not much different than the other trims - the main one vs. Badlands is lack of a swaybar disconnect and standard Sasquatch.


Warthog is obviously above and beyond that with the wider track and different suspension setup.   I suppose it could be possible they have different setups for different purposes.

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24 minutes ago, akirby said:

Why are people so stuck on the Raptor name?  That’s clearly for pickups.  Warthog is so much cooler.

 

I don't know that anyone is "stuck" on it.  There's nothing 100% clear yet.

 

We know the internal name is Warthog, and that Levine has hinted at that being the actual name, but you never know.

 

Also your new avatar is throwing me off haha.  I'm like who is this guy?  before I realize it's you lol.

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14 minutes ago, rmc523 said:

 

I don't know that anyone is "stuck" on it.  There's nothing 100% clear yet.

 

We know the internal name is Warthog, and that Levine has hinted at that being the actual name, but you never know.

 

Also your new avatar is throwing me off haha.  I'm like who is this guy?  before I realize it's you lol.


Plus this little Easter egg on the camouflage 

50AA67C3-B5C1-4227-ACD0-45E65C74185F.jpeg

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26 minutes ago, fuzzymoomoo said:


Plus this little Easter egg on the camouflage 

50AA67C3-B5C1-4227-ACD0-45E65C74185F.jpeg

 

 

 

We know Warthog is the internal name and the camo could clearly be referring to that.  I think it really could go either way. With Raptor they already have built in name recognition, but they could name it Pink Unicorn and it wouldn't deter sales of this beast..  The grille really has me confused as to what it will be named.

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16 minutes ago, Anthony said:

 

 

 

We know Warthog is the internal name and the camo could clearly be referring to that.  I think it really could go either way. With Raptor they already have built in name recognition, but they could name it Pink Unicorn and it wouldn't deter sales of this beast..  The grille really has me confused as to what it will be named.


At this point, I don't really care. Like you said, they could name it Pink Unicorn and it would still sell. I just can't wait to start building it. 

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19 minutes ago, Anthony said:

 

 

 

We know Warthog is the internal name and the camo could clearly be referring to that.  I think it really could go either way. With Raptor they already have built in name recognition, but they could name it Pink Unicorn and it wouldn't deter sales of this beast..  The grille really has me confused as to what it will be named.


But I don’t understand why the grille would make any difference in the name.  It says Ford not Raptor.

 

Based on everything we’ve seen and heard from insiders here I’m 99.99% sure it’s Warthog.

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1 hour ago, akirby said:


But I don’t understand why the grille would make any difference in the name.  It says Ford not Raptor.

 

 

I have to agree on this-it can take styling cues from the Raptor and use it for its own thing.

Its like when Flush headlights where a big deal in the 1980s...the Taurus pioneered it and the 1986 Mustang and 1987 T-bird headlights where similar. 

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1 hour ago, silvrsvt said:

 

I have to agree on this-it can take styling cues from the Raptor and use it for its own thing.

Its like when Flush headlights where a big deal in the 1980s...the Taurus pioneered it and the 1986 Mustang and 1987 T-bird headlights where similar. 

’m

 

Oh I know they can put it anything they want, but I was just saying it hasn’t really been a design trend they has been shared with non-Raptors. 
 

I mean it would be one thing if it was integrated into other vehicles in the lineup after the Raptor came out, but it’s been 3 generations and no other vehicles had used it.  


Only two vehicles are produced with that grille right now and both are Raptors (F-150 and Ranger). 

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15 hours ago, Anthony said:

’m

 

Oh I know they can put it anything they want, but I was just saying it hasn’t really been a design trend they has been shared with non-Raptors. 
 

I mean it would be one thing if it was integrated into other vehicles in the lineup after the Raptor came out, but it’s been 3 generations and no other vehicles had used it.  


Only two vehicles are produced with that grille right now and both are Raptors (F-150 and Ranger). 


Yes but Ford has only done trucks to this point.  You’re equating that grille to the Raptor name and I’m equating that grille to high performance off road vehicle which could be Raptor OR Warthog.

 

Premierdrum has said repeatedly that it’s Warthog not Raptor and that’s good enough for me (in addition to all the other Easter eggs).

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20 hours ago, Anthony said:

 

 

 

We know Warthog is the internal name and the camo could clearly be referring to that.  I think it really could go either way. With Raptor they already have built in name recognition, but they could name it Pink Unicorn and it wouldn't deter sales of this beast..  The grille really has me confused as to what it will be named.

they should have had the words PUMBAA in the camo....

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I don't care what they call it either. I just hope they make a Bronco pickup version of it or at least offer the 3.0L EB in the pickup. While they're at it, my real preference would be a Bronco pickup with the 3.0L EB hybrid drivetrain from the Aviator Grand Touring along with the 7.2kW generator from the F-150 PowerBoost.

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