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Mustang Mach E First Edition Sold Out


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1 hour ago, coupe3w said:

What does sold out mean. How many? 

 

Ford hasn't mentioned the exact number. "Sold out" in this case means the number of reservations for Mustang Mach-E First Edition matched the number of those vehicles planned for production. 

 

As mentioned in the Autoblog article from the OP, "sold out" status applies to the U.S. market only, and to First Edition only.

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2 minutes ago, rperez817 said:

 

Ford hasn't mentioned the exact number. "Sold out" in this case means the number of reservations for Mustang Mach-E First Edition matched the number of those vehicles planned for production. 

 

As mentioned in the Autoblog article from the OP, "sold out" status applies to the U.S. market only, and to First Edition only.

Yeah, but no one knows that number. Could be 20, 200, 2,000.....

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39 minutes ago, coupe3w said:

Yeah, but no one knows that number. Could be 20, 200, 2,000.....

 

At least a few Ford executives know the exact number, but they're not telling people outside Ford. ? 

 

You make a good point about Ford's deliberate ambiguity here, which suggests that the number is on the low side. Assimilator also makes a good point that reservations for Mustang Mach-E in the U.S. are not being made as quickly as Ford executives hoped.

 

My wife and I are just glad that we got our Mustang Mach-E First Edition reservation confirmed before they "sold out".

Edited by rperez817
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I haven't seen or heard Ford trumpeting the success of Mach E reservations here in the UK. When S550 was launched over here, there were 500 "Champions League" editions available and they opened the ordering up at the start of the 2015 Champion's League football (soccer) game.......by the end of the game (90 minutes) all had been snapped up. Even with the Mustang name and badges, I think a £45k+ electric Ford is going to be a tough sell over here.

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9 hours ago, ANTAUS said:

Well the benefit with Ford is, they are more experienced as a manufacturer

 

That experience is both a benefit and a liability for Ford. Past experience manufacturing automobiles may be helpful from an operational standpoint. But from a future strategy standpoint, experience manufacturing and selling non-autonomous, ICE powered vehicles is undesirable baggage from an era that's coming to a close.

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58 minutes ago, rperez817 said:

 

That experience is both a benefit and a liability for Ford. Past experience manufacturing automobiles may be helpful from an operational standpoint. But from a future strategy standpoint, experience manufacturing and selling non-autonomous, ICE powered vehicles is undesirable baggage from an era that's coming to a close.


Manufacturing, distribution and service doesn’t change.  Tesla’s model works great for a startup at low volume but it doesn’t scale.  Economies of scale and 100 years experience is a big advantage for volume manufacturing.

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