Jump to content

2021 J.D. Power U.S. Electric Vehicle Experience Study


rperez817

Recommended Posts

2021 U.S. Electric Vehicle Experience (EVX) Ownership Study | J.D. Power

 



The overall EVX ownership index score measures electric vehicle owners’ satisfaction (on a 1,000-point scale) in premium and mass market segments across seven factors: accuracy of stated battery range; availability of public charging stations; battery range; cost of ownership; driving enjoyment; ease of charging at home; and vehicle quality and reliability.

“Brand loyalty can be fickle among EV owners,” said Brent Gruber, senior director of global automotive at J.D. Power. “While early adopters of EVs say they’ll remain loyal to EVs in general, staying with the same brand is not a sure thing. Auto manufacturers will have to keep EV owners and shoppers interested in their products beyond just the cost equation. With automakers expected to flood the market with EV launches during the next three years, to capture a share of the market they need to offer vehicles that evoke excitement and meet owners’ broader needs.”

 

Highlights.

  • It’s mostly about range: When deciding which electric vehicle to buy, the most-often-cited factor in the purchase decision is battery and driving range. Even after the purchase is made, range is still a critical element of the ownership experience.
  • Where to plug in: The public charging infrastructure is a key determinant of satisfaction for EV owners of both premium and mass market brands, yet significant differences exist between the two groups. Satisfaction with the availability of public charging is 305 points higher among Tesla owners than among owners of other brands.
  • Driving enjoyment vs. quality concerns: While driving enjoyment varies significantly by segment (892 for premium BEV and 758 for mass market BEV), only in the mass market segment does driving enjoyment outweigh quality and reliability.
  • Show me the savings: Owners of both premium and mass market EVs agree on one reason for choosing electrification over internal combustion engines (ICE): the expected lower operating costs of an electric vehicle.

 

Results.

2021005a.JPG?itok=fUaRedb9

2021005b.JPG?itok=BqDG13ey

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

×
×
  • Create New...