HotRunrGuy Posted September 10, 2021 Share Posted September 10, 2021 OK, who got tired of waiting? HRG 1 2 Quote Link to comment Share on other sites More sharing options...
jcartwright99 Posted September 10, 2021 Share Posted September 10, 2021 10 minutes ago, HotRunrGuy said: OK, who got tired of waiting? HRG Not me! Actually, I am surprised that Ford doesn't have GPS located in all of their preproduction trucks for a couple of reasons. 1. To keep track of any inside information that may be contained in the vehicle. 2. I would assume it would be a test bed for their fleet management service. Quote Link to comment Share on other sites More sharing options...
rperez817 Posted September 10, 2021 Share Posted September 10, 2021 19 minutes ago, HotRunrGuy said: OK, who got tired of waiting? HRG It wasn't me or anyone I know in the DFW Metroplex! ? Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted September 10, 2021 Share Posted September 10, 2021 Thing I'm curious-is how can it be stolen with a PATS key? I get it can be put on a flat bed or something, but how do you operate it without a key? 1 Quote Link to comment Share on other sites More sharing options...
akirby Posted September 10, 2021 Share Posted September 10, 2021 That’s not Area 51…… Quote Link to comment Share on other sites More sharing options...
HotRunrGuy Posted September 10, 2021 Share Posted September 10, 2021 11 minutes ago, akirby said: That’s not Area 51…… A little further down, he corrected himself. HRG 1 Quote Link to comment Share on other sites More sharing options...
Havelock Posted September 10, 2021 Share Posted September 10, 2021 1 hour ago, silvrsvt said: Thing I'm curious-is how can it be stolen with a PATS key? I get it can be put on a flat bed or something, but how do you operate it without a key? Just the question the car thief would ask! Quote Link to comment Share on other sites More sharing options...
rmc523 Posted September 10, 2021 Share Posted September 10, 2021 6 hours ago, Anthony said: To calm the waters a bit, here are some pics Mike Levine posted of a Maverick next to a last-gen Ranger. Didn’t realize until now how nearly identical it is size wise to the old Ranger 3 Quote Link to comment Share on other sites More sharing options...
jpd80 Posted September 10, 2021 Share Posted September 10, 2021 2 hours ago, rmc523 said: Didn’t realize until now how nearly identical it is size wise to the old Ranger It’s truly amazing to think that Maverick grew from C2 Transit Connect and that side by side with a pre T6 Ranger shows me that Ford has absolutely nailed it. I’m absolutely lovin’ it. I would love to see a full review against the Hyundai Santa Cruz, that would be interesting. Quote Link to comment Share on other sites More sharing options...
SteelyD Posted September 11, 2021 Share Posted September 11, 2021 Too much petty bickering over nothing. At Powertrain I work with adults. Not many here. Take off your rose colored glasses. Quote Link to comment Share on other sites More sharing options...
jpd80 Posted September 11, 2021 Share Posted September 11, 2021 3 hours ago, SteelyD said: Too much petty bickering over nothing. At Powertrain I work with adults. Not many here. Take off your rose colored glasses. Was that last comment directed at me? Quote Link to comment Share on other sites More sharing options...
ice-capades Posted September 11, 2021 Share Posted September 11, 2021 1 hour ago, jpd80 said: Was that last comment directed at me? I was wondering myself what SteelyD's comment was all about when I saw it earlier. Quote Link to comment Share on other sites More sharing options...
bzcat Posted September 11, 2021 Share Posted September 11, 2021 (edited) I said it before and I will say it again. Ford screwed up by making Maverick a regional product like they did with Puma. This truck is going to have worldwide appeal. Pickup truck is now the fastest growing vehicle segment in China (!) for example due to Govt policy change that now allow pickup trucks to be driven in urban areas. Maverick will effectively replace EcoSport in North America... would have been interesting to see how it does as entry level Ford in other places. Edited September 11, 2021 by bzcat 3 1 Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted September 11, 2021 Share Posted September 11, 2021 1 hour ago, bzcat said: I said it before and I will say it again. Ford screwed up by making Maverick a regional product like they did with Puma. This truck is going to have worldwide appeal. Pickup truck is now the fastest growing vehicle segment in China (!) for example due to Govt policy change that now allow pickup trucks to be driven in urban areas. Maverick will effectively replace EcoSport in North America... would have been interesting to see how it does as entry level Ford in other places. The thing is that it’s easier to move NA products overseas for sale then the other way around IMO. The issue with the Puma is that it would be priced too close to the Escape to make it worth while and the NA market doesn’t buy smaller products unless they are cheap. Quote Link to comment Share on other sites More sharing options...
jpd80 Posted September 11, 2021 Share Posted September 11, 2021 (edited) 2 hours ago, silvrsvt said: The thing is that it’s easier to move NA products overseas for sale then the other way around IMO. The issue with the Puma is that it would be priced too close to the Escape to make it worth while and the NA market doesn’t buy smaller products unless they are cheap. Puma’s pricing has not been a problem for European Kuga sales. What Ford Europe pitches as the entry Puma is actually more like Titanium spec and pricing Edited September 11, 2021 by jpd80 Quote Link to comment Share on other sites More sharing options...
jpd80 Posted September 11, 2021 Share Posted September 11, 2021 (edited) 4 hours ago, bzcat said: I said it before and I will say it again. Ford screwed up by making Maverick a regional product like they did with Puma. This truck is going to have worldwide appeal. Pickup truck is now the fastest growing vehicle segment in China (!) for example due to Govt policy change that now allow pickup trucks to be driven in urban areas. Maverick will effectively replace EcoSport in North America... would have been interesting to see how it does as entry level Ford in other places. Ecosport should have remained a South American centric product. Ford Europe should have transformed B-Max into Puma a decade ago. How is it that GM had Trax/Encore last decade while Ford pushed Ecosport. The thinking behind not doing that is the problem and still is. Instead of axing a wrong choice vehicle, Ford tends to keep it there even with low sales as a way of recovering the developed costs and staving off the cost of a proper replacement (MKT=Aviator, C-Max=Hybrid Escape) The heads that approved Maverick don’t know how good it is because they never envisioned its use in Europe or ROW, what kind of global products manager does that? Answer is one working off seven year old data. Edited September 11, 2021 by jpd80 Quote Link to comment Share on other sites More sharing options...
FordBuyer Posted September 12, 2021 Author Share Posted September 12, 2021 20 hours ago, silvrsvt said: The thing is that it’s easier to move NA products overseas for sale then the other way around IMO. The issue with the Puma is that it would be priced too close to the Escape to make it worth while and the NA market doesn’t buy smaller products unless they are cheap. If Ford would get rid of the 1.5 L Escape S and make the 2023 Escape like the Maverick with only 2 engine options....hybrid and 2.0 L, then there would be price room for the Puma. So the cheapest Escape SE Hybrid would be about $30,000 leaving room for cheapest Puma around $24,000. With Puma, Escape, and BS, Ford won't need any one to do heavy listing as in 300,000/year as before. And Ford covers the sub and compact CUV segment very well. Puma is a great name and Ford's best seller in Europe. With the Focus gone, Puma would be attractive to former Focus owners and $25,000 price point is affordable to many. 1 Quote Link to comment Share on other sites More sharing options...
bzcat Posted September 12, 2021 Share Posted September 12, 2021 Hyundai Kona, Buick Encore, Honda HR-V etc are not *cheap* per se. They sell for about the same price that Ford is asking for Maverick (although Maverick goes higher). I think a regionalized Puma made in Mexico will not cost more than the competitors. The issue with Puma was the previous management at Ford decided North America will follow the (now cancelled) EcoSport program in Brazil so Puma was reduced to Europe only. I think if Farley was in charge back in 2017, he would have brought Puma to the US and scuttled the EcoSport early. 2 Quote Link to comment Share on other sites More sharing options...
rmc523 Posted September 13, 2021 Share Posted September 13, 2021 On 9/12/2021 at 5:43 PM, bzcat said: Hyundai Kona, Buick Encore, Honda HR-V etc are not *cheap* per se. They sell for about the same price that Ford is asking for Maverick (although Maverick goes higher). I think a regionalized Puma made in Mexico will not cost more than the competitors. The issue with Puma was the previous management at Ford decided North America will follow the (now cancelled) EcoSport program in Brazil so Puma was reduced to Europe only. I think if Farley was in charge back in 2017, he would have brought Puma to the US and scuttled the EcoSport early. I think the view has been Puma would be too expensive and that a cheaper EcoSport would be better here - to which I disagree - much like Europeans rejected the original cheap EcoSport, US buyers want a quality, inexpensive product, but not just "cheap." It seems entrants in that segment need to be a bit funky/unique (think Kia Soul), and Puma seems far better in that regard than EcoSport ever was. You mentioned regionalized/built in Mexico - not sure where it'd go? Cuatitlan (I can never spell that right) has Mach E/BEV production - unlikely it gets an ICE product back. Hermosillo has Bronco Sport and now Maverick, and potentially Transit Connect.......there's no room for it there, unless TC gets built somewhere else. Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted September 14, 2021 Share Posted September 14, 2021 (edited) 11 hours ago, rmc523 said: I think the view has been Puma would be too expensive and that a cheaper EcoSport would be better here - to which I disagree - much like Europeans rejected the original cheap EcoSport, US buyers want a quality, inexpensive product, but not just "cheap." It seems entrants in that segment need to be a bit funky/unique (think Kia Soul), and Puma seems far better in that regard than EcoSport ever was. In the grand scheme of things the Maverick is both funky and unique and apparently Ford can make money off a $19999 Hybrid of it. I just don't see how B sized products actually can work in the US. Just checking this chart out, most models only sell around 5K units a month https://www.goodcarbadcar.net/2021-us-small-suv-sales-figures/#monthlysales One interesting thing to note on that sales chart, is that it looks like the Honda CR-V sales are getting eaten into by the HR-V sales...or maybe its the Passport also? Edited September 14, 2021 by silvrsvt Quote Link to comment Share on other sites More sharing options...
rmc523 Posted September 14, 2021 Share Posted September 14, 2021 30 minutes ago, silvrsvt said: In the grand scheme of things the Maverick is both funky and unique and apparently Ford can make money off a $19999 Hybrid of it. I just don't see how B sized products actually can work in the US. Just checking this chart out, most models only sell around 5K units year https://www.goodcarbadcar.net/2021-us-small-suv-sales-figures/#monthlysales One interesting thing to note on that sales chart, is that it looks like the Honda CR-V sales are getting eaten into by the HR-V sales...or maybe its the Passport also? I think Maverick will do well, but that it'd also be good to have another crossover form in the lower end. But I guess Ford figures Maverick+Bronco Sport can pick up those segments. Quote Link to comment Share on other sites More sharing options...
silvrsvt Posted September 14, 2021 Share Posted September 14, 2021 6 hours ago, rmc523 said: But I guess Ford figures Maverick+Bronco Sport can pick up those segments. The Bronco Sport is a premium product vs the Escape and Maverick. I wonder if Ford would do a CUV based on the Maverick, but I’m also not sure how it would make it different enough and more affordable then the Escape/BS either, just seems redundant Quote Link to comment Share on other sites More sharing options...
akirby Posted September 14, 2021 Share Posted September 14, 2021 3 hours ago, silvrsvt said: I wonder if Ford would do a CUV based on the Maverick They had one and cancelled it. Honestly there just isn’t a lot of profit to be had in this space so I think they’re just diverting resources to BEVs. 2 Quote Link to comment Share on other sites More sharing options...
rmc523 Posted September 14, 2021 Share Posted September 14, 2021 7 hours ago, silvrsvt said: The Bronco Sport is a premium product vs the Escape and Maverick. I wonder if Ford would do a CUV based on the Maverick, but I’m also not sure how it would make it different enough and more affordable then the Escape/BS either, just seems redundant I'm meaning size wise. Quote Link to comment Share on other sites More sharing options...
jpd80 Posted September 15, 2021 Share Posted September 15, 2021 23 hours ago, akirby said: They had one and cancelled it. Honestly there just isn’t a lot of profit to be had in this space so I think they’re just diverting resources to BEVs. Chinese Territory is an interesting vehicle, similar length and wheelbase of Escape with the extra width of Edge. While not intended for North America, it shows how the lines between compact and mid sized can be blurred.. Quote Link to comment Share on other sites More sharing options...
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