That's right ESP08, though the product is evolutionary, it looks like Ford spent serious effort to optimize 2024 Ranger for the U.S. market. New Ranger should be very competitive with the newly introduced GM and Toyota midsize pickups in that market. This is no hack job like 2019-2023 U.S. Ranger.   The real advancement in this segment will be the BEV (Lightning?) version of Ranger. Hopefully Ford introduces that within the next 3 years and beats GM, Toyota, Nissan, and Stellantis to t