RefrigeraFORD

A fridge inside, it'll be better a fridge made by ford.... RefrigeraFORD

I'm still looking for "Ford's Fridges" names, any idea? Philco is taken...

I'm working in a personal project, for my Ad degree, It's my final exam. This is the oportuny to interact and incluse the "blue oval vision" in my work, so a lot of thanks for any comments and information.... I Think I'll be posible that in a few years, Ford Motors decide to launch a new business area, The Ford Appliance, I'm working in te core product The Fride; the "Kitchen Motors".... Mini and Smeg had launch a new fridge based in the Mini Cooper. Samsungs is present in both areas; Appliance-electronic and Samsung Motors. What do you think about a Ford FRIDGE, It's must be something like a GE fridge but with a different logo?, or It's must to be a complete revolution in the fridge market and in our kitchen? If you must to think in one ford's model to transform into a fridge, wich one you'll chose? What color? What accesories? What kind of fridge? What do you will do in Marketing actions? Any other big idea? Thanks a lot, RefrigeraFORD