I would LOVE the order process to be a little more 'fun'. As it is now, I'm getting the occasional phone call from a salesman, who can only see limited information and passes it on to me. Heck, I can remember when the brochures had all kinds of stuff in there to help you order. Now they have nothing!
Okay, the webcam idea would be cool; but obviously not practical due to employees who may not like the cameras (this is assuming the plant doesn't already have cameras? But what about 'photo stations' throughout the line? In each section, paint and body, assembly, etc. If I got an email every couple hours as my car passed through various stages of assembly, that would be way cool! To see it 'come to life'
And of course, being able to look the order stuff up myself, or get e-mail notifications would be a great way to move into at least the 1990's here in technology...
All in all I've not been too thrilled with the order process. It's kind of tedious, and there's very little information. Weeks with nothing until suddenly something happens, with no idea when the next thing to happen is going to be...
Although, in hindsight, I'm sure Ford probably wants to encourage you to purchase from dealer stock. But when you're an oddball who still likes to shift his own transmission AND thinks if he's gonna buy brand new he's going to buy EXACTLY what he wants! Well then, you've gotta special order. Or, well, at least I think the dealers would prefer that. They have to pay 'floor fees', like interest, to keep the cars in stock. So they are paying the MoCo each month for a car that sits on the lot. On the one hand, a special order car is pure profit because there are no floor fees, and it'll never even take up space of have to be shown and sold. On the other hand, that customer is ordering a car instead of taking one off the lot before another months 'fees' are due!