koczani

Interesting Article about the current and future Fusion: "...Ford hoped the 2006 Fusion would do the same, but after that did not perform to expectations, Ford is stepping up the effort with a redesigned 2009 Fusion that will go on sale early next year. And let me tell you: Ford is aiming high; very high..." For the rest of the article go to: http://www.autosavant.net/2007/09/predicti...009-fusion.html Personally I like the current Fusion, I just wish it came as a coupe.

A hardtop coupe could sell. As far as taking away Mustang Sales, I don't think it would happen. A Fusion Coupe would be a real four passenger vehicle. A Mustang is a two person car with a vestigal back seat. If you go back to the 60's many cars were offered as Hardtop Coupes, Four Door Sedans, and even convertibles. The issue is choice. Not everyone is enamored with a sedan. Chysler tried it with the Charger, and it has been lackluster. I saw the Accord Coupe on a TV ad and thought the Japanese see the future (which is really just our past, but we forgot how to do it).

I was wondering what the market would be for a Fusion Coupe and Convertible. With the aging baby boomers starting to empty nest, a two door coupe (without a B-Pillar) might have some marketing advantage.

Sometimes it's not a question of logic, sometimes it selling to the customer what they think they want. Such is the power of marketing.