Toyota chief promises nimbler carmaker
By Jonathan Soble in Tokyo
Published: June 25 2009 10:58 | Last updated: June 25 2009 10:58
Akio Toyoda, the newly installed chief executive of Toyota Motor, on Thursday pledged to bring a looser, more nimble management style to the giant Japanese automaker, which is facing its biggest crisis since Sakichi Toyoda – his grandfather and Toyota’s founder – ran the company six decades ago.
At a news conference marking the start of his tenure as CEO, which officially began on Tuesday, he promised “to do everything possible” to return loss-making Toyota to profit in the 2010-2011 financial year, although he said “difficult conditions” would persist for the next two years.
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