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All-New Ford Focus and C-MAX Drive Ford's European Sales In March


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http://media.ford.co...alesinmarch.htm

 

 

All-New Ford Focus and C-MAX Drive Ford's European Sales In March

  • Ford was Europe's No. 2 best-selling brand in March with a market share of 9.3 per cent in its traditional 19 European markets
  • The all-new Ford Focus is off to a strong start with more than 10,000 five-door models sold in March. The new Focus wagon and four-door model are now in production and will be available in European dealerships starting in late April
  • The new C-MAX sold 14,700 units in March – its best March since 2007 – and has sold more than 45,000 since going on sale in at the end of last year
  • Ford was the top-selling brand in the UK, Ireland, Turkey, Hungary and Denmark. Ford also posted its best monthly market share in Germany in the past two years
  • Sales in Russia, Turkey and Eastern Europe grew in March by 44, 36 and 16 per cent, compared with a year ago
  • Sales of Ford's S-MAX and Galaxy, both updated in 2010, up 17 per cent and 10 per cent in March, respectively

COLOGNE, Germany, April 18, 2011 – Strong early sales of the all-new Ford Focus and C-MAX helped Ford Motor Company reach 9.3 percent market share in March in Europe's traditional 19 markets.

 

Ford was the No. 2 best-selling brand in Europe in March and the top-selling brand in the UK, Ireland, Turkey, Hungary and Denmark. Overall, it was Ford's highest market share for a month since March 2010, when the company achieved 10.4 percent share.

 

Overall, Ford unit sales in March were down 13.5 percent from March 2010, and 10 per cent down in the first quarter compared with the same period last year. This reflected the fact that the market in Western Europe was weaker than a year ago, plus the favourable impact of scrappage schemes in the early part of 2010 which helped to boost the sale of Ford's small car sales in the first quarter of last year.

 

"The all-new Ford Focus is off to an outstanding sales start, and this even before we've rolled out the car across all our European markets and with the four-door and wagon derivatives still to come in late April and May," said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe.

 

"Add to this the strong momentum of our recently launched Ford C-MAX, plus the freshened S-MAX and Galaxy, and you understand why we are looking ahead with great confidence. Success in the car industry is all about product, and we know we have one of the best and emotionally-appealing product ranges with probably the highest value for money in the industry."

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http://media.ford.co...alesinmarch.htm

 

 

All-New Ford Focus and C-MAX Drive Ford's European Sales In March

  • Ford was Europe's No. 2 best-selling brand in March with a market share of 9.3 per cent in its traditional 19 European markets
  • The all-new Ford Focus is off to a strong start with more than 10,000 five-door models sold in March. The new Focus wagon and four-door model are now in production and will be available in European dealerships starting in late April
  • The new C-MAX sold 14,700 units in March – its best March since 2007 – and has sold more than 45,000 since going on sale in at the end of last year
  • Ford was the top-selling brand in the UK, Ireland, Turkey, Hungary and Denmark. Ford also posted its best monthly market share in Germany in the past two years
  • Sales in Russia, Turkey and Eastern Europe grew in March by 44, 36 and 16 per cent, compared with a year ago
  • Sales of Ford's S-MAX and Galaxy, both updated in 2010, up 17 per cent and 10 per cent in March, respectively

COLOGNE, Germany, April 18, 2011 – Strong early sales of the all-new Ford Focus and C-MAX helped Ford Motor Company reach 9.3 percent market share in March in Europe's traditional 19 markets.

 

Ford was the No. 2 best-selling brand in Europe in March and the top-selling brand in the UK, Ireland, Turkey, Hungary and Denmark. Overall, it was Ford's highest market share for a month since March 2010, when the company achieved 10.4 percent share.

 

Overall, Ford unit sales in March were down 13.5 percent from March 2010, and 10 per cent down in the first quarter compared with the same period last year. This reflected the fact that the market in Western Europe was weaker than a year ago, plus the favourable impact of scrappage schemes in the early part of 2010 which helped to boost the sale of Ford's small car sales in the first quarter of last year.

 

"The all-new Ford Focus is off to an outstanding sales start, and this even before we've rolled out the car across all our European markets and with the four-door and wagon derivatives still to come in late April and May," said Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe.

 

"Add to this the strong momentum of our recently launched Ford C-MAX, plus the freshened S-MAX and Galaxy, and you understand why we are looking ahead with great confidence. Success in the car industry is all about product, and we know we have one of the best and emotionally-appealing product ranges with probably the highest value for money in the industry."

Ford gain market share without help by bloody incentive. That is great.

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