Saturn will import Opel wagon

[Biker16]

Saturn will import Opel wagon

 

Harald Hamprecht | Rick Kranz | Automotive News / July 31, 2006 - 6:00 am

 

 

 

 

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General Motors plans to add a second European-built model to Saturn's product lineup in the United States.

 

The next-generation Opel Vectra wagon will be imported and sold as a Saturn, senior GM sources in Europe say. The target is 50,000 units annually, beginning in 2008 or 2009.

 

The mid-sized wagon will be assembled in Ruesselsheim, Germany, using GM's next-generation, front-wheel-drive Epsilon platform.

 

Interviewed at the British Motor Show, GM Europe President Carl-Peter Forster said "a final decision has not been made" on exporting the Vectra wagon to the United States. But Forster said the plan would be feasible. He said the future Vectra sedan and the wagon will use the next-generation Epsilon vehicle architecture.

 

"An export version would not require any additional expenditure," he said, because "for the first time (the Vectra) is based on a global component architecture."

 

That architecture will be used for vehicles sold in Europe, the United States and elsewhere, including the next-generation Saab 9-3, Pontiac G6 and Aura.

 

The Saturn Aura sedan that goes on sale this fall is based on the current- generation Epsilon architecture.

 

The Vectra wagon will become the second Opel import in Saturn's lineup. Beginning in 2007, GM will replace the Saturn Ion with rebadged Opel Astras, aiming to sell as many as 45,000 units annually. The fwd Astra is about the size of a Ford Focus.

 

The imported Vectra wagon will offer all-wheel drive and a V-6 engine, says Jim Hall, vice president of industry analysis at AutoPacific Inc. in Southfield, Mich.

 

Hall said Saturn's marketing team is now determining whether to launch the vehicle as a premium model, basically the wagon version of the upcoming Aura sedan, or as a "quasi off-road version." The 2007 Aura introduces the styling themes for the upcoming Vectra wagon.

 

You may e-mail Harald Hamprecht at hhamprecht@craincom.de

 

You may e-mail Rick Kranz at rkranz@crain.com

[lfeg]

Interesting. It seems that the auto companies seem to have the mindset that wagons have to have AWD and be marketed as "off road capable". More "crossovers"! (I hate that term).

 

I hope that some of this crossoveritis is overcome in a few years. By about 08 or 09 I will need to replace my wagon, and for what I use it for I do not need AWD, "enhanced" ground clearance, and all of the geegaw that seems to go with a crossover and really do not do much other than increase operating costs.

 

Actually, I think that Ford can be well positioned in this area. Have the Freestyle as the crossover, and also have a version of it as the Montego wagon over at Mercury. Same grill and trim as the Montego. The same sort of thing can be done with the Edge / Milan. Let Ford have the crossovers, and for a minimal investment put some wagons over at Mercury and see what happens with some decent and thoughtful marketing. A Montego Colony Park and a Milan Commuter pair of wagons would help differentiate the Mercurys from the Fords.