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2021 Ford Super Duty Named Most Dependable Large Heavy-Duty Pickup

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2021 Ford Super Duty Named Most Dependable Large Heavy-Duty Pickup

https://media.ford.com/content/fordmedia/fna/us/en/news/2024/02/08/ford-super-duty-honored-as-americas-most-dependable-large-heavy-.html

 

Ford Media_2021 Ford Super Duty_Most Dependable HD Pickup.jpg

 

DEARBORN, Mich., Feb. 8, 2024 – The 2021 Ford Super Duty is the most dependable large heavy-duty pickup in the J.D. Power 2024 U.S. Vehicle Dependability Study, based on feedback from drivers after three years of ownership.

 

“Every day, F-Series trucks are put to the test to get the job done, whether it be work or recreation,” said Tim Baughman, general manager, North America, Ford Pro. “Like all Ford trucks, Super Duty is Built Ford Tough. It’s more than a moniker for us, it’s our purpose. We are proud to receive this important recognition. It means we are building dependable trucks our customers can rely on.”

 

Across segments, many owners keep their vehicles longer than ever before and expected reliability is among buyers’ top considerations, according to J.D. Power. 

 

“The Ford Super Duty is a deserving winner in the Large Heavy-Duty Pickup segment, and it exemplifies outstanding dependability in the first three years of ownership,” said Frank Hanley, senior director of auto benchmarking, J.D. Power. 

 

The 2024 Super Duty was named 2024 North American Truck of the Year™️ by the North American Car, Truck and Utility Vehicle of the Year jury in January.

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The quality strategy Ford implemented a few years ago is working. This is one of the most reliable trucks, the ranger is one of the most dependable midsized trucks, the maverick is one of the most reliable affordable cars. The bronco sport has good quality. 

 

It's nice to see a brand make a promise to better itself, and actually follow through on it. 

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Quality now factors into 70% of the short-term incentives for our management at Ford. In the long term, it's even more important, because we're measuring total shareholder return.


This is a great sign that Farley is serious about quality.  Nothing motivates behavior in middle managers and executives like money or lack thereof.

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