ice-capades

Ford management is doing what it's been doing for years now... packaging vehicle models and pricing them to maximize profits even when doing so jeopardizes the company long term by continuing to lose market share. Unfortunately, they have little concern about losing market share or retaining existing customers and fail to realize that once they lose a customer to the competition it'll be very difficult to get that customer back because of the declining brand loyalty to Ford. It's going to take some time to see how the 2020 Escape, Explorer and the rest of the new models perform sales-wise. Unfortunately, Ford is now letting the Fusion die sales-wise with little marketing or incentive support. We used to sell an average of 15 Fusions per month and delivered none last month because of reduced incentives. We have 22 in stock and 28 available including scheduled orders. Escape sales were soft last month as was Explorer and F-150 for our dealership. The bright spot has been Edge which has been strong.

Order Guides have been updated for the following vehicles: 2020 Ford Edge 2020 Ford Escape 2020 Ford Expedition 2020 Ford Ranger 2020 Shelby GT350 and Shelby GT350R 2020 Lincoln Continental 2020 Lincoln Corsair 2020 Lincoln MKZ

2017 Escape Titanium 4WD 1FMCU9JD5HUC16644_WS.pdf

2013 F-250 Lariat 4x4 Crew Cab 1FT7W2B60DEA56152_WS.pdf

In the past week or so I'm coming across UBER vehicles on the road displaying blue "UBER" lights in vehicle windshields for display towards oncoming vehicles. I have no problem with UBER trying to identify their associated vehicles on the road. However, in many states, blue lights are reserved for police vehicle use only. At night, you can't tell that these vehicles are UBER vehicles until you're very close and able to read the blue UBER display. Otherwise, all you see is a blue light in the windshield and think that it's a police related vehicle.

We sold a number of Taurus Police Interceptors the first year to a lot of departments with a lot of them splitting their orders between the Taurus and Explorer PI's. Since then, every department went to Explorer PI's only because of the extra room, etc.

2017 Mustang GT Coupe Premium 1FA6P8CF4H5262760_WS.pdf

There's a note in the latest FDNB (Fleet Distribution News Bulletin) stating that the (86D) Locking Lug Nut Kit option has been cancelled for the 2020 Lincoln Corsair and will removed from the order guide when it's updated.

The Window Sticker has not yet been released for your 2020 F-250 Lariat 4x4 SuperCab. The Window Stickers are generally available just before the vehicle goes into production. You might want to check with your Dealer regarding the actual scheduled date. Otherwise you can submit a tracking request from one of the Ford employees here at BOF that has access to that information.

Sorry but you missed the point. Ford and its dealers function completely as sales operations but if Ford was hitting its reservations targets for the Mach-E they wouldn't have their Zone Managers out on the road at dealerships. Dealers can't do anything other than use Ford's reservation process for the Mach-E as there is no Mach-E Order Guide, Price List or WBDO (Web Based Dealer Order) availability for the vehicle.

Really? If Ford was hitting the numbers they were expecting for Mach-E reservations they'd never have their field staff out on the road trying to "sell" the vehicle.

Tell that to the customers that bought a vehicle without driving it first and then want the dealership to take it back after the finance contracts, motor vehicle registration, etc. have been submitted.

In reality the opposite is true. At the dealership level... the larger the deposit, the more secure the deal is.