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I'll add my red/green charts to this soon.

Additional information from The Detroit News article. https://www.detroitnews.com/story/business/autos/ford/2023/12/04/ford-sales-down-november-ev-sales-record/71799390007/ Maverick hybrid up 252% over last year. F-150 hybrid up 36%. “Although F-Series trucks were down 3.8% year-over-year, sales of the electric F-150 Lightning rose 113% to a record monthly and year-to-date high. The F-150 Hybrid's sales were up 36%. Together, they made up a quarter of F-150 sales.”

You're welcome Rick73. Excellent point about the fuel type loyalty rate for luxury EV brands being heavily influenced by Tesla. It doesn't look like brand level data is available for free, but S&P Global Mobility's 27th Annual Loyalty awards press release mentioned these tidbits. S&P Global Mobility Recognizes General Motors as Top Manufacturer; Tesla as Top Make in its 27th Annual Automotive Loyalty Awards - Feb 27, 2023 (spglobal.com) On top of its 'Overall Loyalty to Make' recognition, Tesla scored repeat wins for 'Highest Conquest Percentage' and "Alternative Powertrain Loyalty to Make.' The combination of an active return-to-market consumer base and majority share of BEV sales were contributors to Tesla's loyalty performance this year. However, the brand's resonance with ethnic consumers was a key driver in its recognition for loyalty improvement and diversity retention. Mercedes-Benz, with the successful launch of the EQS, was recognized this year as the winner for 'Most Improved Alternative Powertrain Loyalty to Make' award, recognizing a brand's improvement in its ability to retain an owner to both the brand and either a BEV or hybrid powertrain. MANUFACTURER AND MAKE LOYALTY AWARDS WINNER Overall Loyalty to Manufacturer General Motors* Overall Loyalty to Make Tesla Ethnic Market Loyalty to Make Tesla Most Improved Make Loyalty Tesla Overall Loyalty to Dealer Subaru Highest Conquest Percentage Tesla* Alternative Powertrain Loyalty to Make Tesla* Most Improved Alternative Powertrain Loyalty to Make Mercedes-Benz *Repeat winners

Marques Brownlee is 6ft 3. He can be seen here sitting behind the driver seat adjusted to his height. Anyone shorter than him should have no problem fitting in one. *Based on my observation, the rear seat-hip point seems lower than the front seat hip-point.

The strike at Kentucky Truck Plant had to have an effect on the sales figures one would assume. They were down for at least 2 weeks I believe.

This thing fights its own weight and lack of traction at the starting line but once it gets rolling it just flat out embarrasses whatever is in the other lane.

This thing fights its own weight and lack of traction at the starting line but once it gets rolling it just flat out embarrasses whatever is in the other lane.

That is very interesting data. Thanks for posting rperez817. Any chance they have it broken down by EV brands being traded? I assume that cars being traded would have been around at least a couple of years on average, which would make a large percentage of them be Tesla based on previous sales. I also assume Tesla makes up the dominant “luxury” data which begs the question whether 70% loyalty is based on “Tesla” or on “luxury”? Without data by brands it’s hard to say because Tesla has had such a major role in EV sales for years that it probably skews results. Luxury BEVs probably also have greater range on average, charge faster, and may play role of 2nd or 3rd vehicle more often in wealthier families with home garages that facilitates charging, etc. If you have more data by brand that helps explain this 50% vs 70% difference I’d love to see it.