I don't notice a lag when I drive in Normal mode. Conserve mode might have restrictions on immediate wide open throttle for, well, conservation of fuel. My Aviator did have a lag from 1st to 2nd gear when I first got it, and they corrected it with a software upgrade to the drive train controller. I've been driving my Audi Q7 a lot lately and when I got into my Aviator last night, the difference in acceleration is very noticeable. The Lincoln is a rocket......