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Verve?


Fords#1Fan

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A buddy of mine says it's being called 'Fiesta?!?' ....aye yi yi

 

Well technically he's correct, thats its European Name, I don't think a decision has been made for its US Name yet. But the Euro Fiesta was sold in the US from 76-81 IIRC...there was plays on the name in the 1990s with the Kia based B-car.

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I sincerely hope they don't' call it Fiesta in America, I can't think of a name that will kill its appeal faster than "Fiesta".

 

Yay, I finally have something to replace my Festiva! Break out the Salsa and Sombreros!

Edited by BORG
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I sincerely hope they don't' call it Fiesta in America, I can't think of a name that will kill its appeal faster than "Fiesta".

 

Yay, I finally have something to replace my Festiva! Break out the Salsa and Sombreros!

 

I know one name that would kill its appeal faster than Fiesta: Escort. :slap:

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Verve or Fiesta, names do not bother me to much, as long as the badge or decal is attached to a good car it should sell itself. I would like to see just one name for the car so when you step off a plane in a different country it is instantly recognised worldwide. Why did VW choose the name Rabbit for the US market, as most Americans play Golf? Ford used to have the Cortina/Taunus in Europe it got proved in the end to be expensive to build/market similar cars.

 

Long term it is better to keep the same name to keep the continuity with new and old buyers F-Series & Mustang prove this point, Ford dropped the Capri in Europe and had to start fresh and build up a new brand name again from scratch, they tried the Probe, Puma, & Cougar all three were complete sales flops. So Ford went from having the best selling sports coupe in Europe to no sales today.

 

Saddest thing l find today is how folk buy the car for the badge, Fords Mondeo is a much better car than the 3 Series BMW. All that lets it down is the badge its a shame Ford marketing needs to address the problem. Fords Cortina never had this problem it just mopped up BMW sales with bags of classic styling & fun RWD. Ford Cortina should never evolved as a Sierra, then Mondeo. Ford should have kept the Cortina name and gone down sale road as Mercedes 190 with its classic elegant styling which was not to far off the last Cortinas shape, Ford would still be have been at No1 spot in Europe now, rather than the massive lucky if it makes the UK top 10 best sellers like the Mondeo does at the moment, the UK is the only place where most Mondeos are sold in Europe.

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Not another "F" name. Seriously, it's not cute, it's freaking STUPID! Let's bring this brand new car here, then saddle it with an old ass name so people have preconceptions of what it's like. Festiva/Fiesta to me = little POS car. Right up there with Aspire. Also, no guy wants to say, "I drive a Fiesta." It's like cutting your balls off. I know I'm going to get called out here, but I'd go with the name "Maverick". I highly doubt anyone in the target market will know the name has been used before. Notice I'm not saying use the name because of Ford's history, I'm saying use the name because it fits perfectly into the demographic the car will be targeting.

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Maverick = lousy name.

 

Sounds cheesy-western. "Maverick" as an ethical person playing by his own rules is just about gone by the wayside; Maverick now = cheesy western, not gritty western. Not that I'm knocking James Garner......

 

Mel Gibson played Maverick, James Garner was his father.

 

From dictionary.com, Maverick:

2. a lone dissenter, as an intellectual, an artist, or a politician, who takes an independent stand apart from his or her associates.

 

Kind of a whole, I'm unique like everyone else type deal that people eat up. I would have really liked the name "Rogue" but Nissan got it first.

 

Fiesta sounds pinata-ish. Plus, I honestly feel people that are racists won't buy it. When illegal Mexican immigration is a serious problem, you don't use a Spanish name for a car, even if the word has largely become accepted. What's the term for a word that is the same in two languages? Co-something?

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XR2 was a pocket rocket in its day Ed

 

Why don’t Ford use the tried and trusted method of choosing a name that has always produced success for Ford in the past. Alan Mulally should by a map of Italy then blindfolded put a map pin in the map and use that name Cortina Capri etc

Edited by Ford Jellymoulds
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James Garner -was- Maverick

 

The movie was a remake of the TV series, and yes, I'm aware of the textbook definition of 'maverick' which would be fine, if that was what people thought of when they heard the word. It's not.

 

I had to date in a mid-70s 4 door brown maverick with tan vinyl seats. It was hideous.

 

That's a big NO for me, thanks.

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I have fond memories of my father's 72 Maverick. It had the 302 V8, bucket seats, floor shifted C4 auto and the Luxury Decor Option (LOL, shag carpeting). With the V8 and the factory radials (rare for the day), it was quick and handled well. After 72, the Maverick (and most cars) went downhill with the chromium plated railroad ties (5 MPH bumpers) and the much stiffer (especially in California) smog regulations.

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Alan Mulally should by a map of Italy then blindfolded put a map pin in the map and use that name Cortina Capri etc

 

For sure; just don't give him a map of Wales, with names like Rhosllanerchrugog, Eglwyseg, Pentrefelin, Dyffryn, Ceiriog and, of course, Llanwnog. :)

 

The Ford Rhosllanerchrugog

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