I guess it all depends on the consumer reaction to it. Ford has been doing this stuff for years, but yet it doesn't seem to affect them?
In grand scheme of things, most of this stuff is complete fluff that has almost no impact on user experience and existed to drive profit up as an option. Pricing is going to go up anyways.
IMO I think we are hitting peak car options-extra cameras are nice, but at least in my view of things, its overkill-I felt like I was hitting information overload in a Santa Fe that shows the cameras on its screens when making turns etc.