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Chrysler Just Shelved Its Electric SUV Project, So What The Heck Is It Going To Sell?


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This is so odd as Stellantis was saying last week that this car was coming soon and Chrysler had a bright future.

 

My guess is that maybe they sent the car to a test group like Ford did with the "bullet train car" and it isn't go over well. Or the other possibility is that the cash position of Stellantis is falling faster than expected.

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At this point, it doesn't seem like a good idea to design a Chrysler product for that brand, as the brand won't sell enough to justify the expense. It would make more sense to just build and sell the next generation Peugeot products here and replace the badge on it with a Chrysler badge, or if they want less brands to manage world wide sell those products as a Peugeot (selling Pacifica under that brand) and axe Chrysler.

 

Chrysler may be too damaged to rebuild and it may just be easier to introduce Peugeot which would be a new brand to NA at this point.

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23 hours ago, rmc523 said:

So they were about to put it out, they sent it back to redesign, and now have cancelled it again?

 

The writing may be on the wall for Chrysler at this point.

 

Ford is jealous of this plan....

  • Haha 6
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