I think luxury sedans will always be desirable, but I doubt we'll ever see mainstream sedan sales rebound. Mainstream buyers are always going to buy the biggest, roomiest vehicle they can afford.
The sketch posted above looks very promising. It looks like a liftback.
It all depends on where you live.
Mercedes-Benz and BMW continue to dominant the Gulf South region. Lexus used to be fairly ubiquitous before it got hit with an ugly stick. I did see a new Aviator today. New Orleans finally has a Lincoln dealership again after an 8 year hiatus, so I should see more of them around.
Medium Wedgewood Blue was a pretty color. Thinking back to '05, the only standard features that separated the Eddie Bauer from the XLT was leather and dual-zone climate. And maybe keyless entry. Everything else was cosmetic.
It was a popular trim, too. I don't think today's buyers care for the two-tone paint as much. The local dealers seem to order mostly monotone Lariats now.
Lincoln faced a lot of peer pressure to appear youthful and avant-garde, especially after Cadillac's debut of Art & Science.
Now they've discovered Lincoln's old conservative formula (Quiet Luxury) is still very desirable.
Gerry McGovern considered using the split-wing for the MK9 Concept, but they feared it would look radical. There's a sketch of it somewhere on the internet.
The egg-crate is classic Lincoln, in my opinion. Polished or chrome egg-crate might look good with the current grille design.
Good luck to him.
I hope the next design head builds on the current design language rather than ditching it. Lincoln has a long history of design instability.
Agreed. My '09 Explorer still looks and drives like new. The 2002-2010 Explorers have aged very well from an aesthetic point of view. There are very few new designs out there that can stand the test of time. Almost everything looks angry, bloated, and chaotic. I keep my vehicles for a long time so I try my best to pick vehicles that will look good for years to come.
Interestingly, most of those old Cadillac names originated from the pre-war era of coachbuilding. Brougham, Coupe de Ville, and Town Car were types of bodies. The Fleetwood name was taken from Fleetwood Body.