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your ideas for a Ford Advertisement


Deanh

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My favourite slogan was 'Ford Leads the way' back then when Ford really did lead the way. It had the best selling sports car in Europe for over a decade. Sadly Ford of Europe has gone from hero to zero sales, as they don't make a sports car anymore. Porsche are now No1 in Europe and with the high profit margins that a sports car generates are thinking of buying VW. Sadly the Mustang is not sold in Europe.

 

Total Ford sports car sales in Europe 2006 - 0

 

Best ever two sports cars ever to be sold in Europe

 

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I think a tug of war with a superduty/tundra would be cool- and 'crack the whip' so the tundra rolls over/slides around as the SD drives off into the sunset dragging the sparking/mangled remains away at about 50 mph, with rolling credits like mentioned above- diesel/gas price, torque, mpg...

The new Staind greatest hits or whatever album's first track has an awesome 10 second or so drum/bass track at the beginning that would be perfect for the music...no talk, just rock and 'roll' the toyota :)

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I think a tug of war with a superduty/tundra would be cool- and 'crack the whip' so the tundra rolls over/slides around as the SD drives off into the sunset dragging the sparking/mangled remains away at about 50 mph, with rolling credits like mentioned above- diesel/gas price, torque, mpg...

The new Staind greatest hits or whatever album's first track has an awesome 10 second or so drum/bass track at the beginning that would be perfect for the music...no talk, just rock and 'roll' the toyota :)

like it...different take....how bout a Ford replacing the Tundra in their add with the dead weight container lift....but in this case the container IS a Tundra.......

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like it...different take....how bout a Ford replacing the Tundra in their add with the dead weight container lift....but in this case the container IS a Tundra.......

 

YEAH, and the superduty floors it and when the tundra hits the roof the cable snaps and the thing falls 50ft or so!! :happy feet:

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I GOT IT!!

 

Picture this..

 

The bigfoot monster truck repainted as GODZILLA! Show a close up of the name, then back up to show the SD name, then show it going crazy at a toyota dealership smashing everthing in it's way and hundreds of asians running in all directions and pointing at it! Lots of screaming and fire/smoke just like the original godzilla movie! Maybe do it in black and white?? :happy feet:

 

and show ford army trucks showing up...and shooting the cars too!! :hysterical:

 

and the old ford tri-engine army airplanes showing up and bombing...the cars too :hysterical:

 

(man this is good beer).........(urp)......

 

(I wonder if this is as funny when your sober) :ohsnap:

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YEAH, and the superduty floors it and when the tundra hits the roof the cable snaps and the thing falls 50ft or so!! :happy feet:

then they cut to a shot of a smashed up Tundra and..."oh sorry this is just a test one with typical test crash damage when they DIDN"T get 5 stars...."

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Man, you guys are being SOOO constructive! Your insight into automotive advertising is without peer. I'm sure the ad execs at Ford are dialing you as we speak :blah: NOT!!!!!!

Hey its Toyota loving tommy...wuzzup? actually these are just kinda call out ficticious ads similar in conception to toyota BOGUS ads currently being run...just fun Tom so get back in the corner and stop sucking your thumb...the wind might change.....

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Man, you guys are being SOOO constructive! Your insight into automotive advertising is without peer. I'm sure the ad execs at Ford are dialing you as we speak :blah: NOT!!!!!!

 

I like the idea of the Tundra killing F-Series, but in all seriousness, I have an idea. Lets make a car advertisement, that actually tells you something about the car! Remember the 1980's? The advertisements for the 1986 Ford Taurus, 1984 Tempo, 1987 Escort, et cetera. Those television advertisements were very good, and look at where it got Ford, half the cars on the best sellers list were Ford Motor Company products! Lets get a catchy song, lets tell the viewer about the car (and focus on things like the F-150 being the safest truck, the 2008 Taurus being on the IIHS Top Pick List, the miles per gallon of the Escape Hybrid), and maybe even make it interesting. All of what I said was present in Ford advertisements of a different era.

 

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-1989 Ford Taurus SHO Sedan Ad

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-1986 Ford Escort Ad

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Honestly, tell me, did those advertisements capture your attention? And didn't they inform you a lot more about the product, then the ads for the 2007 Edge and Fusion?

Edited by Explorer4X4
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Man, you guys are being SOOO constructive! Your insight into automotive advertising is without peer. I'm sure the ad execs at Ford are dialing you as we speak :blah: NOT!!!!!!

 

 

did you hear that everyone....he doesn't like the ideas...you better stop...the public has spoken...nothing to see here...move on

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How about promoting one thing so many on here seem to bash, fleet sales?

 

Show various fire trucks, ambulances, cop cars, rescue trucks, taxi's, etc with a voice over saying "when ever there is an emergency or anytime someone requires a vehicle that HAS to be reliable and HAS to perform, Ford gets chosen 80% of the time"

Then show stat's where in America 80% of cop cars are fords, 85% of ambulances, 80% of firetrucks/rescue veh, 80% of taxi's.

(I don't know the exact % but read something along those lines a while back)

 

Basically, you can buy any shiny veh to sit in your yard, but if you want RELIABILITY, do what the professionals do and drive a ford.

 

Then show a clip from 911 and the ford ambulances/firetrucks/copcars/etc and say "Yes Ford was there helping fellow americans"

 

(A follow up commercial could show the then famous "Fords at 911 clip" and say "Ford was here FOR us" then show a clip of toyota's driven by RPG toting terrorist and say "toyota was there for them"

(Tell me I don't know how to stir up patriotism) :stirpot:

 

Goinbroke2,

I made a similar suggestion in posting #8, as follows:

 

How about, "Where ever you are.....Ford is there." Then show a montage of Fords in various capacities such as a Police Interceptor patrolling the highway....to an E-series ambulance at the emergency room entrance...an LTL9000 hauling a load down the interstate...a Super Duty tow rig at the side of the road assisting a stranded motorist ( a Toyota maybe??) A medium duty F-Series School bus taking on kids at a school bus stop...a construction site with several of Fords trucks...a NYC sky line with a Crown Vic taxi cab being hailed....some street urban young adults around a Mustang...a couple in a Taurus getting the shopping done...

 

The list goes on and on...

 

But the tag line should be, "Where ever you are, where ever you go....Ford is there."

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I like the way you guys think- I have visions of a Super Duty dragging a Tundra around like a red-headed step child. :hysterical:

 

Anyone remember the old GMC ad that featured the Jimmy bungee-jumping over the bridge? That was an effective ad. So is the current "we are professional grade" series. And let's not forget Ford's most successful ad campaign series ever- "Have you driven a Ford lately." After a few years of running those ads, just about everyone had.

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Goinbroke2,

I made a similar suggestion in posting #8, as follows:

 

How about, "Where ever you are.....Ford is there." Then show a montage of Fords in various capacities such as a Police Interceptor patrolling the highway....to an E-series ambulance at the emergency room entrance...an LTL9000 hauling a load down the interstate...a Super Duty tow rig at the side of the road assisting a stranded motorist ( a Toyota maybe??) A medium duty F-Series School bus taking on kids at a school bus stop...a construction site with several of Fords trucks...a NYC sky line with a Crown Vic taxi cab being hailed....some street urban young adults around a Mustang...a couple in a Taurus getting the shopping done...

 

The list goes on and on...

 

But the tag line should be, "Where ever you are, where ever you go....Ford is there."

 

That is actually a good idea, and it is sort possible.

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I like the way you guys think- I have visions of a Super Duty dragging a Tundra around like a red-headed step child. :hysterical:

 

they could make it even a bit more hard hitting...drag the screeching thing cross country past all the closed factories, past folks cheering it on, with a set of flags on the rear of the bed...and as it keeps going the tundra gets smaller and smaller till its just a toyota logo making a quiet tinny sound as it bounces along :) Kinda violent maybe, but times are tough for ford...

 

edit: one better- get a 'non-toyota' nascar guy to drive the SD :)

Edited by ford4v429
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The street scene with the Mustang could also include a Focus and a Fusion....

 

Goinbroke2,

I made a similar suggestion in posting #8, as follows:

 

How about, "Where ever you are.....Ford is there." Then show a montage of Fords in various capacities such as a Police Interceptor patrolling the highway....to an E-series ambulance at the emergency room entrance...an LTL9000 hauling a load down the interstate...a Super Duty tow rig at the side of the road assisting a stranded motorist ( a Toyota maybe??) A medium duty F-Series School bus taking on kids at a school bus stop...a construction site with several of Fords trucks...a NYC sky line with a Crown Vic taxi cab being hailed....some street urban young adults around a Mustang...a couple in a Taurus getting the shopping done...

 

The list goes on and on...

 

But the tag line should be, "Where ever you are, where ever you go....Ford is there."

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they could make it even a bit more hard hitting...drag the screeching thing cross country past all the closed factories, past folks cheering it on, with a set of flags on the rear of the bed...and as it keeps going the tundra gets smaller and smaller till its just a toyota logo making a quiet tinny sound as it bounces along :) Kinda violent maybe, but times are tough for ford...

 

edit: one better- get a 'non-toyota' nascar guy to drive the SD :)

 

I love it!!!!

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Also....a Taurus X with Mom and Dad in the front seat, the kids in the back (camping gear stowed in the rear) as the Grand Canyon sweeps across the windows...the kids mesmerized at the sight and mom and dad glance at each other with content smiles on their faces....

 

"Where ever you are, where ever you go....Ford is there."

 

That is actually a good idea, and it is sort possible.
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ok STOP with the SD against the tundra, people that know trucks will know that the SD is not a direct competitor

i think ford needs to work with FoMoAu to build a sports car that will compete with the corvette and any of their special edition (ZO6), ford showed it had the ability to blow away the ZO6 with the GT, now use what you learned from the GT and make a more affordable high production model that take resembles to the GT, XK, and the DB9

then when you have that BUILT compare it in every way to the Corvette, i don't know name it Forza, or Torino, or take the interceptor name from the sedan concept, just make something that people go "is that a ford?" also bring over the FPV falcons and people will not know what hit them

 

on terms of trucks, just make an ad telling people to watch how many F-150s there are and how many toyotas there are on the road, hell combine the f-150 to all the trucks they see on the road

 

advertise the Harley F-150 supercharged more, like a lot more, people like seeing performance models of their vehicle

 

another idea, takes place in the crash test facility, one of the guys nicknames the test dummie "lucky", they put lucky in the F-150 and send it away...crash!!!....they pull lucky out, see no need to repaint him...put him in the new tundra...they get in the operating room, one of the guy says let it launch....he says it again....and again and then looks at the other guy who is crying and saying "I can't do it to lucky, i just can't do it"...the boss comes in and fires the guy

 

oh and about this TOMMY guy, i have a great idea, if everybody just ignores everything he has to say( i am starting now) i mean not even reading what he types, if you see it says tommy then just scroll to the next post, DO NOT REPLY TO ANYTHING HE SAYS!!!!

 

please do not reply to anything he says, it really pisses people like him off and then he will just go crazy and post more outrageous things that will get him banned, even if he posts something useful, just do not reply

Edited by Ford-150
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ok STOP with the SD against the tundra, people that know trucks will know that the SD is not a direct competitor

i think ford needs to work with FoMoAu to build a sports car that will compete with the corvette and any of their special edition (ZO6), ford showed it had the ability to blow away the ZO6 with the GT, now use what you learned from the GT and make a more affordable high production model that take resembles to the GT, XK, and the DB9

then when you have that BUILT compare it in every way to the Corvette, i don't know name it Forza, or Torino, or take the interceptor name from the sedan concept, just make something that people go "is that a ford?" also bring over the FPV falcons and people will not know what hit them

 

on terms of trucks, just make an ad telling people to watch how many F-150s there are and how many toyotas there are on the road, hell combine the f-150 to all the trucks they see on the road

 

advertise the Harley F-150 supercharged more, like a lot more, people like seeing performance models of their vehicle

 

another idea, takes place in the crash test facility, one of the guys nicknames the test dummie "lucky", they put lucky in the F-150 and send it away...crash!!!....they pull lucky out, see no need to repaint him...put him in the new tundra...they get in the operating room, one of the guy says let it launch....he says it again....and again and then looks at the other guy who is crying and saying "I can't do it to lucky, i just can't do it"...the boss comes in and fires the guy

 

oh and about this TOMMY guy, i have a great idea, if everybody just ignores everything he has to say( i am starting now) i mean not even reading what he types, if you see it says tommy then just scroll to the next post, DO NOT REPLY TO ANYTHING HE SAYS!!!!

 

please do not reply to anything he says, it really pisses people like him off and then he will just go crazy and post more outrageous things that will get him banned, even if he posts something useful, just do not reply

 

If Ford build this sports car PLEASE PLEASE PLEASE have it sold in Europe as well, you will only have to suffer slating, put downs from the motoring press and media because they won't want it there killing of their much beloved sports car sales, ignore them and you will have a real winner and big profit generator for Ford of Europe.

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If Ford build this sports car PLEASE PLEASE PLEASE have it sold in Europe as well, you will only have to suffer slating, put downs from the motoring press and media because they won't want it there killing of their much beloved sports car sales, ignore them and you will have a real winner and big profit generator for Ford of Europe.

yes and that can also possibly kill off some of the production and even design costs if you work with what Europe wants in a sports car or at least britian, if we make it handle better than the Corvette, then its over for the Corvette, thats what people rip on the Corvette for, their leafspring suspension, oh also make it a tad faster, i know it is possible

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