2008 Ford Focus Unveiled

[FordDan74012]

2008 FORD FOCUS DEMONSTRATES FORD'S COMMITMENT TO SMALL CARS

 

 

* The 2008 Ford Focus brings a bold design, modern interior, improved driving dynamics and competitive fuel economy to the growing small car market.

* All-new exterior design strikes an exciting pose in two-door coupe and four-door sedan body styles.

* Redesigned cabin offers contemporary styling and features such as silver metallic finishing on the dashboard and center console, available ambient interior lighting and available leather seating with contrast stitching – all creating a modern atmosphere.

* Available Ford Sync™ offers advanced levels of connectivity to help create a second home on wheels inside the car.

* New suspension tuning and chassis refinements improve an already rewarding and dynamic driving experience.

* Improvements to sealing and sound deadening materials reduce noise, vibration and harshness levels providing a quiet, comfortable ride.

 

BlueOvalNews.com – Redesigned from the inside out, the 2008 Ford Focus brings a bold new look, a modern interior and a high level of driving enjoyment to the small car segment. Joining the new Focus four-door sedan is, for the first time, ever a sporty two-door coupe, which is designed to attract new and younger buyers to a growing small car market.

 

Ford is renewing its commitment to the small car market as an influx of younger buyers and the instability of gas prices have led to growing sales in the segment. Small cars make up the largest vehicle segment in the U.S. today and growth is expected to continue. The 2008 Focus will be poised to capture some of this growth when it hits the streets in fall 2007.

 

 

“We know the formula for success in the small car segment: Affordability, quality and a fun to drive, sporty personality,” says Cisco Codina, Ford group vice president, North America Marketing, Sales and Service. “These are the priorities that drove the redesign of the Focus for 2008.”

 

Muscular stance, sharp character lines and a high beltline define Focus

 

The 2008 Focus strikes an impressive pose. Designers drew inspiration from the Ford Fusion's prominent chrome-bar grille design, flared wheel arches and sweeping, crisp lines to create a small car that’s stylish and sporty.

 

“We raised the beltline to give Focus more modern proportions,” says Lon Zaback, Focus chief designer. “By raising the beltline we created a sleeker profile. The overall look is solid and more substantial.”

 

Flared wheel arches give Focus its firm, secure stance and work with the raised beltline to give Focus its muscular look.

 

The design is further refined by a taut character line that runs from the taillights, sweeping across the doors just below the door handles and snapping suddenly down at the front wheel well. Another crisp line runs from the A-pillar to the headlight and down to the bottom of the front bumper, defining the corners of the car.

 

“Having surface areas break sharply in places gives the car a sense of forward motion,” says Zaback. “A lot of cars today use forms and lines that are parallel and predictable. If you look at Focus, you will see one sweep going through the hood and headlamps, and a different sweep going through the fascia. This creates movement, tension and drama.”

 

Zaback says the goal was to use detail and forms to create unpredictable visual interest. For example, the hood uses four separate creases to break up a typically large flat area. “When you’re working with a small car, you want to add surface detail that will create interest from any angle,” says Zaback. “We definitely wanted to appeal to the more progressive customer.”

 

The headlights are a design story by themselves. Horizontal bars with a matte surface run through the reflection area, visually connecting the headlights with a sweeping line running through the chrome-bar grille. It is such an innovative idea that Ford has a patent request for the design.

 

The tail lamps share cues with the 2008 Ford Escape, with a white arc cutting across the red lens. The leading edge of the deck lid features a new clear lens center high-mounted stop lamp (CHMSL) that illuminates with red LEDs for a progressive, modern appearance.

 

Focus SEL models feature a front fender appliqué integrated just behind the front wheel arch, adding a bright accent to the profile. And the “Focus” name is spelled out in bold italic letters on the deck lid, scuff plates and instrument panel.

 

The 2008 Focus is available in two body styles: a two-door coupe, a first-ever for Focus, and a four-door sedan. These are the two highest volume body styles in the segment. In fact, the sedan and coupe will allow Ford to cover a full 80 percent of the small car market.

 

Redesigned Focus cabin is quiet, inviting and modern

 

Progressive is the word that best describes the interior. The new interior design not only adds more flexible storage space, but new surfaces and materials create a modern, contemporary cabin with a sense of openness.

 

“We've taken cues from fashion and home design and translated them into a more upscale Focus interior,” says Zaback. “We've given it some sophistication and flair by adding touches of silver metallic finishing like you see in today's home appliances, and used materials that provide a higher-quality feel to surfaces and touch points throughout the car. The overall package is simply more inviting.”

 

On SEL models, the dashboard and center console sport brilliant matte silver-metallic finishing. On SE models, the dashboard center finish panels are a contrasting dark stone non-metallic color.

 

A “top-of-dash” display, positioned at eye-level at the top of the center stack, features a message center that shows radio function readouts. This simple, efficient design makes it easier and quicker to read when driving.

 

A new “poke-through” center console design replaces the traditional “brick” design for the radio and climate control. The center panel houses the controls for the audio and climate control as well as a standard auxiliary audio input jack and two power points. In vehicles equipped with the available Sync option, a USB 2.0 port is located on the center stack near the power points.

 

Eliminating the traditional brick design gave designers freedom to draw a sharp accent line across the top of the dashboard, a design element that would not have been possible with the previous model’s square radio and climate modules. A new seamless passenger front airbag door further cleans up the interior.

 

The 2008 Focus offers a larger center console as well as added space in front of the console shifter for extra storage. Newly designed door trim features larger bins and cup holders in the doors plus three more in the console. New seats have improved contours and offer more lateral and lumbar support. A new cloth pattern is available for 2008 while the leather trimmed seats feature contrast stitching for an added touch of craftsmanship.

 

SE models come with a Stone interior; SEL models come in Stone or Charcoal Black. The coordinating interior instrument panel colors are Satin Pewter Metallic for the Charcoal Black interior and Dusk Metallic for the Stone interior. Focus models equipped with Sport and Deluxe packages feature a white face instrument cluster and chrome accents on the door handles, climate control vents and shifter.

 

Focus lets you set the mood

 

The Focus interior is even more distinctive at night thanks to a new approach to lighting that builds on recent Ford advances like the white LED instruments on the 2003 Lincoln Navigator and the configurable “My Color” instrument display on the Mustang.

 

In the Focus, the instruments and switches are lit in a new color called “Ice Blue.” Customers can also order an ambient lighting package that places tiny LEDs inside the front and rear cupholders and footwells. The LEDs can highlight the cabin in any of seven different colors (red, orange, blue, indigo, violet, green and yellow) and are controlled by a simple dash-mounted switch.

 

Both of these features will eventually make their way into other Ford and Mercury products.

 

“The idea was to let owners give the car its own mood,” says Philip Smoker, 2008 Focus product marketing manager. “Customizable ambient light gives the interior a whole different look and keeps it fresh. Focus is the first in this segment to offer ambient lighting as a factory installed option.”

 

Smoker says customizable and unique interior lighting inside cars and trucks is an emerging trend. According to a recent survey, over 90 percent of vehicle consumers said they would be interested in unique lighting to enhance the appearance of their vehicle's interior.

 

"With manufacturers often producing upwards of 150,000 copies of any particular model, vehicle differentiation is still the key," says Smoker. “The interior ambient light inside the 2008 Focus gives owners the chance to make the car their own.”

 

Sync connects your life to your drive

 

The 2008 Ford Focus will be one of the first Ford Motor Company vehicles to feature Ford Sync™, a cutting-edge way to use cell phones and portable music players inside a vehicle. Developed in association with Microsoft, Sync offers a new level of in-car communications and entertainment convenience. Sync lets users easily control and personalize their electronic devices in their vehicle. This technology will be available in other 2008 model year Ford, Lincoln and Mercury products later this year.

 

“Sync is state of the art connectivity and entertainment,” says Derrick Kuzak, group vice president, global product development, Ford Motor Company. “It’s aligned with our efforts to treat the interior of a car as a second home on wheels. We want to bring as much infotainment to our customers as possible in a way that is both convenient and seamless.”

 

Incorporating Bluetooth wireless connection technology as its foundation, Sync can wirelessly connect up to six different cellular phones to the vehicle, a process called pairing. Once the phone is paired with the system, the user’s personal features (such as phone book and ring tones) are automatically downloaded to the car. A microphone inside the cabin allows users to use their phone hands free while operating their vehicle.

 

Every time the user enters the vehicle with the phone, those personal features are updated and integrated into the Sync system. To protect privacy concerns, phone books and ring tones are active only for the phones to which they belong. Sync also allows users to maintain a cell phone conversation while entering or exiting the vehicle.

 

With many municipalities passing laws prohibiting cell phone usage in a vehicle that does not provide hands-free calling, Sync’s voice recognition software (which recognizes English, Spanish and French) allows users to place a call by simply tapping a "Push to Talk" button on the steering wheel and saying a command. For example, the command “Call Mike” will connect the user identified as “Mike” in the user’s phone directory. Users can also dial numbers by calling out digits.

 

When a call comes in, the user can answer or decline the call using verbal commands. If the user’s phone is configured for unique caller ring tones, that specific caller’s ring tone will be played through the vehicle’s audio system. Sync also offers call waiting, caller ID and three-way calling, along with three unique ring tones as part of the system.

 

Sync offers a unique industry-leading text-to-speech function that will translate text messages to speech and read them over the vehicle’s audio system. Sync will translate abbreviation like “LOL” into “Laughing Out Loud,” and it offers 20 pre-determined responses that can be customized via web downloads.

 

Sync is also the only automotive application that offers full hands-free, voice-activated command and control over portable music players and storage devices. Sync’s advanced voice command capability means consumers can access the song, artist, genre, album, playlist, etc., through voice commands. The selections will also be shown on the vehicle's audio display, as Sync allows complete command and control via dashboard or steering wheel controls. This means Sync acts as an extension of the music player, effectively melding the player’s functionality into the vehicle.

 

“If you plug in your Apple iPod® and say, ‘Play rock music,’ Sync will play rock music,” says Kuzak. “If you say, ‘play’ and name a band, Sync will display the album and title selections by that group. You then select a title and the music plays. Most music players connected to a car might let you shuffle. Sync lets you do everything you could do on the music player itself through the vehicle’s interface or through voice commands. Sync is a seamless extension of the music player to the vehicle, and that’s what makes it great.”

 

Sync hosts nearly all portable music players including Apple iPod®, all MP3 players with "Plays for Sure" technology, and Microsoft’s new music player, Zune™. Sync also accepts music saved on flash memory sticks inserted into USB port. Located on the dashboard near the power outlets, the USB 2.0 port simultaneously charges the player as the music is being played over the vehicle’s audio system. All music played through Sync is high-resolution digital quality.

 

Revised suspension settings further refine the Focus driving experience

 

Since its North American introduction in 1999, Focus has been hailed for being an affordable car that handles and drives like a car more than twice its price. For 2008, the Focus’s curb weight is down by 60 pounds, even though the body structure is stiffer. This allowed the suspension engineers to sharpen the car’s steering and handling while improving ride quality at the same time.

 

Engineers reworked and improved the strength of the roof structure, the package tray, the connections between the rear floor and the underbody and the door systems. A stiffened cross-car beam under the instrument panel connects the car side-to-side and provides better lateral stiffness.

 

The basic suspension features an independent front suspension with MacPherson struts and an independent multilink design in back. The spring rates, shock absorbers, stabilizer bars, and jounce bumpers have all been re-tuned for 2008. Engineers derived unique tuning packages for vehicles equipped with 15- or 16-inch wheels and tires. Models with 15-inch wheels and tires are equipped with low-rolling resistance Hankook tires. Those with 16-inch wheels and tires are paired with sporty, responsive Pirelli tires.

 

“Fuel economy was at the top of the improvement list for 2008, so we put the new Focus on a diet, dropping the curb weight of the vehicle by over 60 pounds,” says vehicle dynamics manager Mark Rushbrook. “To maintain good ride character, we reduced the spring rates. Improvements to steering and handling were accomplished by increasing the size of the front stabilizer bar for both the 15- and 16-inch tire packages, as well as detailed tuning of the shock absorbers to optimize the ride and handling balance.”

 

Rushbrook says the revised chassis settings help improve steering feel over the previous Focus without sacrificing ride quality. The front stabilizer bar diameters have been increased over 2007, from 18 millimeters to 20 millimeters on the 15-inch wheel tuning package, and from 21 millimeters to 22 millimeters on the 16-inch wheel tuning package.

 

“From a dynamics perspective, the new Focus feels much more solid and substantial,” says Rushbrook. “The chassis has been tuned with the new body structure to continue that feeling of confidence. Whether you’re driving down a twisty back road or an interstate highway, it always feels like you’re in a very solid yet responsive and fun vehicle.”

 

Focus gets an all-new brake system for 2008. New aluminum calipers save weight and improve brake pedal feel. The brakes are 10.9-inch vented discs in front and 11.0-inch drums in back with an available anti-lock braking system (ABS).

 

The 2008 Focus features a 2.0-liter, Duratec 20 dual-overhead-cam (DOHC), inline four-cylinder engine delivering an estimated 136 hp. An all-new air intake system, cooling and exhaust system are designed to improve the powertrain’s smoothness, efficiency and response.

 

There’s also a super-clean Duratec 20E engine offered in states adopting California emission standards that qualifies Focus as a Partial Zero Emissions Vehicle (PZEV). PZEVs are as clean as some hybrid vehicles, according to the EPA.

 

The Duratec 20 and 20E are available with a five-speed manual transmission or a four-speed automatic. For 2008, the transmissions have revised final drive ratios, which let the engine turn at a lower rpm rate during highway driving and get better fuel economy. For instance, the automatic transmission final drive ratio decreased from 3.73 to 3.34, reducing engine speed at 65 mph from 2490 rpm to 2230 rpm.

 

NVH improvements provide a quiet ride

 

The new exterior design doesn’t just look good, it provides improved functionality as well. Improved airflow over the vehicle reduces the coefficient of drag (CD) from 0.33 to 0.32.

 

“Getting just a tenth of a difference in CD is a lot,” says Focus chief engineer Marcio Alfonso. “This is quite significant. We spent many hours in the wind tunnel developing the shapes of exterior parts like mirrors and front openings, spoilers, and the shape of the air deflectors under the car. There was a lot of work done to improve aerodynamics and reduce noise inside the car.”

 

At a simulated 80 mph in the wind tunnel, the previous Focus had 28.8 sones of wind noise while the new model recorded 25.6, an eleven percent reduction in wind noise. In a test of road noise (boom, rumble, roar), decibel levels inside Focus dropped from 70 dBA to 67.3.

 

“We know that customers equate quiet with quality,” says Alfonso. “The difference between the previous car and the 2008 model is far more dramatic than the numbers show. Sones reflect overall noise levels and not the directionality of the noise. A noise coming from a particular area can be perceived as being louder, even though the overall noise level is similar. With Focus, we addressed not only the overall noise level, but also where the noise is coming from.”

 

Engineers reduced wind noise by installing a new acoustic windshield and thicker side glass in the front doors (increased in thickness from 3.2 to 3.8 millimeters). Closed-cell foam for the dash panel seal, as opposed to open-cell foam material, also helps reduce wind noise. Fluffy cotton-like sound-deadening material has been added to the door trim panels, C-pillars and the flat shelf behind the rear seats to reduce cabin noise, and the sealing around the side mirrors is redesigned to reduce noise entering the passenger cabin. The front air dam is stiffened and produces less noise.

 

New Climate Control System is lighter, quieter and more efficient

 

The 2008 Focus has an all-new climate control system that is more efficient with improved cooling and heating performance. Switching to electronic actuators for the floor, panel, defrost and temperature controls improve Heating, Ventilation and Air Conditioning (HVAC) performance. This completely redesigned HVAC system results in a climate control system that is quieter, lighter in weight and more effective in cooling and heating the cabin.

 

Standard safety features offer peace of mind

 

The 2008 Focus comes standard with Ford’s Personal Safety System®, thorax side air bags and side air curtains for increased coverage in the event of a side impact crash.

 

Ford’s Personal Safety System is a comprehensive collection of passive safety features for the front passengers. The system includes dual-deployment front air bags, energy absorbing safety belts, load limiting retractors and pretensioners, all which will help to create one of the safest cabins in its segment.

 

Focus uses Ford’s Safety Canopy™ side air curtain system that deploys in certain side-impact collisions to help protect front- and second-row outboard occupants using "roll-fold" technology. If occupants are resting their heads against a window, the Safety Canopy™ is designed to slide between the glass and occupants as it inflates. The curtains remain inflated for several seconds after deployment to enhance protection during an extended crash event.

 

Available anti-lock brakes are designed to help drivers maintain great steering command during hard stops.

 

[Extreme4x4]

I actually like it. It has an edgy look. Definitally a 100% turn around from the "blend into the background" current Focus. It might actually garner interest from the import crowd.

 

If anyone complains that it does not look different enough, from the current car................... they should be bitch slapped.

[pcsario]

I guess they did all they could. The rear looks like a Renault Megane.

Edited January 7, 2007 by pcsario

[Extreme4x4]

You have not seen it in person...................... and are judging the entire interior by one picture.

 

Classic pcsario. Bash first, last, and always.

 

LMAO................. you changed your post already. Guess you knew how it would be attacked. Classic.

Edited January 7, 2007 by Extreme4x4

[pcsario]

You have not seen it in person...................... and are judging the entire interior by one picture.

 

Classic pcsario. Bash first, last, and always.

 

Dude IT'S A RESKIN. Same size, same dimensions, same packaging etc etc etc. The front end looks decent I guess, then again just like the new Sentra everything goes downhill from there.

 

The Mazda3 and the C1 Focus are several years old already, and even after that fact, Ford couldn't outdid them in the interior department. This is purely from a design standpoint, not about soft plastics bluetooth yadda yadda.

 

You DO realize the Focus doesn't compete in a monopoly, do you? This will barely compete against the Cobalt and little else.

 

Edit: Yeah I decided to remove the interior bit because I don't want silvrsvt preaching us that a good interior would make this cost 24k. The rest of the car looks like exactly what it is, an 8 year old car that had its creases altered. Sorry for being blunt.

Edited January 7, 2007 by pcsario

[matthewq4b]

Not a bad looking little car. A step in the right direction for a change.

 

Matthew

[NightHawk150]

 

About half way down the page, there's a pic of the dash, i like

[NLPRacing]

Dude IT'S A RESKIN. Same size, same dimensions, same packaging etc etc etc. The front end looks decent I guess, then again I also like the new Sentra.

 

The Mazda3 and the C1 Focus are several years old already, and even after that fact, Ford couldn't outdid them in the interior department. This is purely from a design standpoint, not about soft plastics bluetooth yadda yadda.

 

You DO realize the Focus doesn't compete in a monopoly, do you? This will barely compete against the Cobalt and little else.

 

Edit: Yeah I decided to remove the interior bit because I don't want silvrsvt preaching us that a good interior would make a C-car cost 24k. The rest of the car looks like exactly what it is, an 8 year old car that had its creases altered.

 

This is a substantial appearance update. If the C1 is already old, why move to it when the next gen Focus will be C2? The C170 is more than competitive as is. Besides, the chassis wasn't the problem, the styling was. This update has addressed the problem that most people in this market needed to address. Yes, I am disappointed by the lack of D23 and the drum brakes. But, I'm not in the market for this kind car anyway, so I guess it really doesnt matter anyway, huh?

[Extreme4x4]

Dude IT'S A RESKIN. Same size, same dimensions, same packaging etc etc etc. The front end looks decent I guess, then again I also like the new Sentra.

 

The Mazda3 and the C1 Focus are several years old already, and even after that fact, Ford couldn't outdid them in the interior department. This is purely from a design standpoint, not about soft plastics bluetooth yadda yadda.

 

You DO realize the Focus doesn't compete in a monopoly, do you? This will barely compete against the Cobalt and little else.

 

Edit: Yeah I decided to remove the interior bit because I don't want silvrsvt preaching us that a good interior would make this cost 24k. The rest of the car looks like exactly what it is, an 8 year old car that had its creases altered. Sorry for being blunt.

 

You really are a piece of work, aren't you??? While its not a redesign, it is a pretty thorough refresh. I also think the sheetmetal is altered alot more than ANYONE expected.

 

You do understand that interior "design" is subjective................ right. Now, that said, I know that NOTHING that Ford would have done would have made you happy. That brings up the topic of why you are here. You offer nothing constructive, and bash everything and everyone. There may be cheerleaders here................. and naysayers. Yet, you take the level of negativity to the ridiculous.

 

So, this begs the question....................... which Ford family member pissed in your cornflakes???

[NightHawk150]

Yes, it's kinda sad isn't it? lol

Edited January 7, 2007 by NightHawk150

[pcsario]

Extreme4x4, that is libel and you know it. Just because I'm not madly in love with the D3 updates and the Fusion doesn't mean I don't like other Fords. Do you see me bash the interiors of the Mustang, Explorer, F150, etc.? Of course not, but I like to look at things in context, not put some kind of blinders on and forget about the competition. Again, that's one car and its interior that will be compared against the Mazda3, the Rabbit and other players in that segment. Subjective issue? I don't think so. And yes, the upcoming Fords under Mullaly and Fields have indeed made me happy from a design standpoint. Fields actually knows when something needs to be worked on harder, a quality Bill Ford unfortunately lacked.

Edited January 7, 2007 by pcsario

[FordDan74012]

That pic of the interior all lit up is badass!!!! I love the interior even more after I saw that.

[pcsario]

This is a substantial appearance update. If the C1 is already old, why move to it when the next gen Focus will be C2? The C170 is more than competitive as is. Besides, the chassis wasn't the problem, the styling was. This update has addressed the problem that most people in this market needed to address. Yes, I am disappointed by the lack of D23 and the drum brakes. But, I'm not in the market for this kind car anyway, so I guess it really doesnt matter anyway, huh?

This isn't some kind of "Wah wah wah I want the C1 Focus" request, it's too late for that and I understand they couldn't alter the hard points. This is about Ford once again failing to beat old efforts released years before. The fact that both the Mazda3 and the C1 Focus are -technically speaking- also internal efforts just makes the situation even more ridiculous.

Edited January 7, 2007 by pcsario

[DCK]

I will applaud Ford for taking a chance with the design.

 

But what a disaster, I hate to say it and I wanted to like it but from the front it looks like a cheap chinese car. It really does, It is a disaster, it like what that english guy said about the sebring "You look at that and you know it will be crap"

 

The interior is a disaster too, I can certainly see their intent but the cheap ass Ford screwed up on the execution leaving a sea of cheap silver plastic. The center stack needs a constrasting color or line, it looks fisher price cheap..........................................bash me, but Ford screwing up the focus, GM screwing up the malibu and DCX screwing up.......well everything.......................I am hoping change is on its way.

[NLPRacing]

This isn't some kind of "Wah wah wah I want the C1 Focus" request, it's too late for that and I understand they couldn't alter the hard points. This is about Ford once again failing to beat old efforts released years before. The fact that both the Mazda3 and the C1 Focus are -technically speaking- also internal efforts just makes the situation even more ridiculous.

 

Looks wise, it beats the 05 update hands down. It actually looks pretty good, IMHO. But, it will need more than a 2.0L I4 making 136HP and rear drums to make it competitive. It beats old appearance efforts, but it needed more...

[atomcat68]

Wow! I can't believe how different it looks! No one can say it looks like a mild restyle now. It doesn't even look like a Ford. I would have said it was some sort of Nissan if I had to guess what car it is. I don't know if I totally like the outside, but that Interior looks stunning!

[pcsario]

 

They better not use "The all new Focus" in the advertising campaign, it would be almost comical.

Edited January 7, 2007 by pcsario

[Blueblood]

Jesus Christ, hopefully Mullaly has already fired everybody involved in this thing and the 500. Basically they just gave it new sheetmetal just like the Escape and gave uas carry over powertrains, and got rid of the best features, the 2.3 and the hatches.

 

Helloooooooo bankruptcy...

[Blueblood]

You really are a piece of work, aren't you??? While its not a redesign, it is a pretty thorough refresh. I also think the sheetmetal is altered alot more than ANYONE expected.

 

You do understand that interior "design" is subjective................ right. Now, that said, I know that NOTHING that Ford would have done would have made you happy. That brings up the topic of why you are here. You offer nothing constructive, and bash everything and everyone. There may be cheerleaders here................. and naysayers. Yet, you take the level of negativity to the ridiculous.

 

So, this begs the question....................... which Ford family member pissed in your cornflakes???

 

 

Damn, calm down already, Ford screwed up big again, why go after him because he tells the truth? People like you are getting the boot from Ford right now, the blind cheerleaders who got Ford intothis mess are being run out by Mullaly. Go read about the meetings he has every thursday, we can only hope he got in too late to do anything about the new Focus/Escape/500.

[ZanatWork]

Damn, calm down already, Ford screwed up big again, why go after him because he tells the truth? People like you are getting the boot from Ford right now, the blind cheerleaders who got Ford intothis mess are being run out by Mullaly. Go read about the meetings he has every thursday, we can only hope he got in too late to do anything about the new Focus/Escape/500.

 

 

Well, doomsayers, I bring updates...

 

...as I check other auto forums online, the Focus is actually getting the majority of the attention. Even the wannabe elitists (elitists in the compact car range?) that have hacked on the Focus forever are coming off as somewhat impressed. These are the same type that were convinced all the new car was getting was a coupe model and a new grille.

 

Of course, some will growl and cry (Richard, quit hovering that arrow over my name, I wasn't specific) about what a failure this car before seeing it in person...driving it...or having a real shred of information about the reaction to it from the cutomers. Happily, the "ignore poster" feature here makes them just...go away!

 

Looks pretty good, and is astonishing people normally pre-disposed to spitting on Focii. Stay tuned...

[Noah Harbinger]

Oh fuck yes. YES!

 

/disappointed in 500, the car I actually wanted to buy

Edited January 7, 2007 by Noah Harbinger

[pcsario]

There's not a single community that's not largely insulted by this POS. Some random examples so far from unbiased car buyers:

 

"Good job Ford. You've managed to create a Saturn Ion. Just in time too, seeing as Saturn's killing theirs off."

 

"Unbelievably bad looking."

 

"This has to be a joke, right? Looks like a photoshop job."

 

"I guess Ford was serious about the whole Bold moves thing, first the Escape disaster, now they've created a Sebring mini-me"

[Noah Harbinger]

There's not a single community that's not largely insulted by this POS. Some random examples so far from unbiased car buyers:

 

"Good job Ford. You've managed to create a Saturn Ion. Just in time too, seeing as Saturn's killing theirs off."

 

"Unbelievably bad looking."

 

"This has to be a joke, right? Looks like a photoshop job."

 

"I guess Ford was serious about the whole Bold moves thing, first the Escape disaster, now they've created a Sebring mini-me"

 

So what community said this? New Bedlam's internet chat room?

 

/Simpsons did it

Edited January 7, 2007 by Noah Harbinger

[Blueblood]

 

They better not use "The all new Focus" in the advertising campaign, it would be almost comical.

 

 

Seriously..

 

There are things I like about it, the interior is light years better, that new ambient lighting looks like it will look really cool, the gauge cluster is better than anything from Ford. Except a couple of glaring things, first, what is with the retarted idea to put gauges that go sideways and upside down in every Ford? People don't want to have to turn their heads 120 degrees to the side to read the gauges. And while I like the silver looking stuff which reminds me of BMW interiors, they need to break it up with something, it needs some contrast. But I'll wait to see it in person this summer to give it my thuimbs up or down.

 

I just can't get over how they'd kil the hatches and the wagon, the hatches were the only models which looked good. Now this little coupe is supposed to be the "sporty" model, yet it gets absolutely zero mechanical upgrades from the anemic sedan. Why did they get rid of the 2.3? and no 4 wheel discs?? Why oes it seem everybody at Ford is dead set on taking back to te 70's?

 

Well my 02 Focus will be paid off this spring, and I was hoping to replace it with a new Focus hatch, preferably the SVT model. Ford's left me with nothing, 5 years for a better interior, but horrible outside style (WTF is with those giant F-750 foglights????), and the same engines/drivetrain from last years base Focus. No thanks.. 136 horsepower is ridiculous..

 

Is Audi importing the A1 here?

[Noah Harbinger]

Okay, sorry, I really want this car, I just wish they made it in XL.