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Compared to pure BEV, EREV also adds cost, complexity, and maintenance requirements of a secondary power generation source with a secondary fueling system - something customers like me and many other current F-150 Lightning owners don't need or want. Hopefully the big shots at Ford will offer both EREV and pure BEV versions of the next F-150 Lightning.
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Looks like VW should do some more collaborations with Xpeng. ID.Unyx 09 certainly looks more distinctive than the anonymous blob ID.7:
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If there's anything that Ford has a good handle on, it's how to properly market pickup trucks.
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By Sherminator98 · Posted
It makes zero sense to have the Ranger, the CE1 EV (which will apparently be tweener between the Ranger and Maverick), whatever this ICE/Hybrid truck is and the Maverick all competing for the same buyer. Not to mention having a bespoke platform that is apparently only going to be sold in the NA market vs the Ranger, which is world wide. I sure hope Ford has a good handle on how to properly market all of them. -
No, Ford itself said affordable. I understand that. my point was, I don't see it making sense to just throw a Bronco truck at TTP, as why wouldn't you consolidate Bronco-related things at MAP since they'd share a lot of components.......Hence why I threw the F-100 idea out there.
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Yes, this looks better. I like the profile and what we can see of the back, but the front is odd.
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I still think it will be a cheaper to build and sell Ranger replacement. Maybe eventually Maverick as well.
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And they can drop prices a little to get more sales if the capacity is available.
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By ice-capades · Posted
Whether or not Ford listens to its dealers is another matter. -
By Sherminator98 · Posted
They could add a Lincoln variant and possibly a pickup like the Gladiator. Not sure how much the worldwide market would accept the Bronco either, but that could be another possibility.
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