jasonj80 Posted December 9, 2022 Share Posted December 9, 2022 https://europe.autonews.com/automakers/ford-will-be-more-american-europe-it-goes-all-electric Ford is revamping its marketing with a slogan called "Adventurous Spirit," which it says stands for the American values of "freedom, outdoors and adventure." Bronco will be sold in some Europe markets starting next year, market share doesn't support European exclusive vehicles. Lightning, Electric Explorer, BS and Maverick will join certain markets in future years. 2 Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted December 9, 2022 Share Posted December 9, 2022 34 minutes ago, jasonj80 said: Bronco will be sold in some Europe markets starting next year, And build it where? We can’t even keep up with US demand 2 Quote Link to comment Share on other sites More sharing options...
twintornados Posted December 9, 2022 Share Posted December 9, 2022 1 hour ago, fuzzymoomoo said: And build it where? We can’t even keep up with US demand I would presume where they build current Ranger production slated for EU purchase. Quote Link to comment Share on other sites More sharing options...
passis Posted December 9, 2022 Share Posted December 9, 2022 3 hours ago, twintornados said: I would presume where they build current Ranger production slated for EU purchase. I wouldn't mind Argentina building them too. Would be a good replacement for the Troller down here. 1 Quote Link to comment Share on other sites More sharing options...
jpd80 Posted December 10, 2022 Share Posted December 10, 2022 12 hours ago, twintornados said: I would presume where they build current Ranger production slated for EU purchase. Euro Rangers are built in South Africa where Ranger based VW Amorok will be built starting next year. There are no plans to build Bronco outside North America. Quote Link to comment Share on other sites More sharing options...
ausrutherford Posted December 11, 2022 Share Posted December 11, 2022 On 12/9/2022 at 11:15 AM, fuzzymoomoo said: And build it where? We can’t even keep up with US demand 2nd Shift is still coming at MAP with the next Ranger, right? Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted December 11, 2022 Share Posted December 11, 2022 2 hours ago, ausrutherford said: 2nd Shift is still coming at MAP with the next Ranger, right? We've been running 2 shifts since the Bronco launched 2 years ago. 3 Quote Link to comment Share on other sites More sharing options...
Harley Lover Posted December 13, 2022 Share Posted December 13, 2022 (edited) As part of this push in Europe, Bronco will be positioned as a 'halo' vehicle: Ford will position the Bronco as a halo model to promote the automaker’s U.S. heritage in building SUV-type vehicles. In a new marketing slogan for Europe called Adventurous Spirit, Ford is promoting American values. The Bronco is expected to start at 60,000 euros ($63,2700) in Germany, motoring press reports said. The midsize SUV will compete with the Jeep Wrangler and some versions of the Land Rover Defender in Europe. It will also go up against the new Ineos Grenadier, which is similarly built with body-on-frame chassis and offers retro looks inspired by the original, rugged Land Rover Defender. I like this monochromatic paint job, will it be available stateside? Edited December 13, 2022 by Harley Lover https://europe.autonews.com/cars-concepts/ford-bronco-will-challenge-jeep-land-rover-europe?utm_source=daily&utm_medium=email&utm_campaign=20221213&utm_content=article2-readmore 1 Quote Link to comment Share on other sites More sharing options...
fuzzymoomoo Posted December 13, 2022 Share Posted December 13, 2022 1 hour ago, Harley Lover said: I like this monochromatic paint job, will it be available stateside? If MAP is the only source I don’t see why not. 2 Quote Link to comment Share on other sites More sharing options...
jasonj80 Posted December 13, 2022 Author Share Posted December 13, 2022 Don't out 1 hour ago, Harley Lover said: I like this monochromatic paint job, will it be available stateside? You can get it on an Outerbanks model now, just lose it if you get the Sasquatch package. 1 Quote Link to comment Share on other sites More sharing options...
CurtisH Posted December 13, 2022 Share Posted December 13, 2022 42 minutes ago, jasonj80 said: Don't out You can get it on an Outerbanks model now, just lose it if you get the Sasquatch package. My brother has an Outerbanks model. I like the look of the body colored fender flares. 1 Quote Link to comment Share on other sites More sharing options...
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