I'd hope this new assembly process also allows for rapid reaction to demand or lack of demand also. 

The long ramp up from now to SOP to deliveries probably makes this possible. It could also result in an awkward situation for Ford with 100-200+ day supplies on lots

More I look at it, I think the body on top is just a red herring to throw people off. It doesn't matter because it won't look anything like that.    The wheel wells are completely fucked on it and don't line up at all.    Its hiding whatever is underneath it for testing...

Now this is awesome. Can't wait to see the car in the relatively near future. 

The simplest way to way to deal with dealerships is to keep the supply coming at a decent clip so they can't use limited availability or supply as a reason to drive ADMs on them.  

Ford Drops A Hint About The New Fathom EV Battery

It could be a Nissan XTerra mule

Don’t airbags do this as a result of being an exploding balloon made of tough fabric? 

If the dealers fuck up the Fathom launch, Ford is going to need to develop a really Machiavellian approach to get them in line on EVs. The initial murmuring on this forum and others from dealers makes me feel that they won’t fuck around this time, but it is always a risk.   They’d need a lot more products though to function as carrots and sticks, else it will just be embarrassing and counterproductive. Less like what VW is doing right now with Scout, more like however the hell Subaru got their dealers to behave.

Oh for sure that spoiler thing is a decoy.  but I've been looking at the window/mirror and general stance, and haven't been able to pinpoint it.   Honestly, it kinda reminds me of the original Infiniti FX, though it obviously isn't.