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HOW FORD WILL SAVE MERCURY


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and you gleemed all this in college or from the bottom of a bong?

 

While I may have gone to a school well known for it's partying, I on the other hand elected to spend my time in college learning, seeing as I didn't see it worth my while to spend over $10,000/year to party. If you don't care for my reasonable, rational explanations then so be. I don't have the time to counter everyone of your dumb, irrational responses. You seem to be grasping at straws every time you comment as noted by your geriatric comment and your most recent one directed towards me.

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stpatrick, snooter thinks that every Ford is crap. He has gathered this great wisdom from having Fords of the 70's and 80's vintage. He will only buy used now (hmmm, sounds like P), and says Ford will have to have perfect quality for the next 25 years before he would dare to give them a chance again.

 

Thus, you don't need to waste your breath on him.

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While I may have gone to a school well known for it's partying, I on the other hand elected to spend my time in college learning, seeing as I didn't see it worth my while to spend over $10,000/year to party. If you don't care for my reasonable, rational explanations then so be. I don't have the time to counter everyone of your dumb, irrational responses. You seem to be grasping at straws every time you comment as noted by your geriatric comment and your most recent one directed towards me.

 

ok collage boy..lets hear your plan to save merc...lets hear how you would position merc between ford and lincoln that can actually make ford money..also want how you plan to increase market share and keeps the dweebs out of the yoda dealerships

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ok collage boy..lets hear your plan to save merc...lets hear how you would position merc between ford and lincoln that can actually make ford money..also want how you plan to increase market share and keeps the dweebs out of the yoda dealerships

As I wrote before in response to you: "Mercury is going to experience this "metamorphosis" that you speak of in the not so distant future. Mercury is going to be shifting to smaller premium vehicles, I would say that is a fairly radical change from what they currently produce." So allow me to reiterate. FMC announced that Mercury was going to be repositioned as a Premium Small Car brand. By doing so they will be able to supply Lincoln-Mercury Dealerships with a premium small cars (Mercury) as a supplement to the larger luxury cars (Lincoln) thus allowing for a wider selection of cars for the customer. Also as stated by FMC before, they wish to make Lincoln sales higher than that of Mercury. As a result I don't know if it is FMC intentions to increase Mercury market share too much as compared to Lincoln. As for keeping the "dweebs out of yoda dealerships" that is going to take FMC getting the message out to the public that their quality and reliability is on par or if not better than Toyota's. Additionally it is going to take FMC's commitment to continuing the improvement of quality and reliability of their vehicles (which as far as I can see is happening already). Now most of what I said is nothing more than the regurgitation of what FMC has said themselves. I never said that I had my own plan for Mercury; but I must say that I am extremely satisfied with what FMC has declared they will do with the brand.

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As I wrote before in response to you: "Mercury is going to experience this "metamorphosis" that you speak of in the not so distant future. Mercury is going to be shifting to smaller premium vehicles, I would say that is a fairly radical change from what they currently produce." So allow me to reiterate. FMC announced that Mercury was going to be repositioned as a Premium Small Car brand. By doing so they will be able to supply Lincoln-Mercury Dealerships with a premium small cars (Mercury) as a supplement to the larger luxury cars (Lincoln) thus allowing for a wider selection of cars for the customer. Also as stated by FMC before, they wish to make Lincoln sales higher than that of Mercury. As a result I don't know if it is FMC intentions to increase Mercury market share too much as compared to Lincoln. As for keeping the "dweebs out of yoda dealerships" that is going to take FMC getting the message out to the public that their quality and reliability is on par or if not better than Toyota's. Additionally it is going to take FMC's commitment to continuing the improvement of quality and reliability of their vehicles (which as far as I can see is happening already). Now most of what I said is nothing more than the regurgitation of what FMC has said themselves. I never said that I had my own plan for Mercury; but I must say that I am extremely satisfied with what FMC has declared they will do with the brand.

 

so instead of laying out your plan for merc which you are entitled to do you just believe the talking points from ford?...so merc goes premium small car...people do not spend money on small cars..they are usually purchased as secondary vehicle for commuter purposes or giving your daughter a new reliable car to get to collage and back....i just do not see how this plan as laid out by ford can generate increase in market share...it just makes no sense considering ford will have the same car for several thousand less.....

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so instead of laying out your plan for merc which you are entitled to do you just believe the talking points from ford?...so merc goes premium small car...people do not spend money on small cars..they are usually purchased as secondary vehicle for commuter purposes or giving your daughter a new reliable car to get to collage and back....i just do not see how this plan as laid out by ford can generate increase in market share...it just makes no sense considering ford will have the same car for several thousand less.....

 

While yes I could lay out a plan, I choose not to because I tend to agree with what FMC has stated in this instance (if they had stated something I didn't agree with I would have came up with a plan of my own). I believe the market is shifting towards people buying small premium cars. Additionally as I mentioned before, I don't think it is really FMC's intentions to increase Mercury market share, but rather just maintain it. FMC's wish is to make Lincoln the volume leader in Lincoln-Mercury dealerships. Also I don't see Mercury's small premium cars just being rebadge jobs of Ford compacts, I am imagining that the Mercury's will be highly contented, and highly stylized in comparison to the Ford compacts. And I do realize that there is the possibility that FMC won't deliver on what it stated, but I hope that is not the case as I genuinely am impressed with the plan for Mercury. And please do not accuse me of blindly following what FMC says, because some of FMC's decisions are just plan ridiculous (i.e. killing the Taurus and then renaming the 500 as the Taurus, or the slow implementation of the Duratec 35, etc.)

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Thanks for bringing that up for me.

 

As far as Mercury noted reliability goes, I wonder which model accounts for most of that.... :redcard:

 

No :redcard: = no Mercury.

And that's why Mercury needs the Focus, because no doubt they could shift 8-10K each month.

The range should be from "Ford mid spec" to beyond the "Ford SEL" to something worthy of Lincoln.

 

Similarly, The Milan should start as a Ford Mid level and extend to MKZ level on the top model.

 

Lincoln could then start with the MKZ and take it further up market where Volvo takes over.

The MKS starts as a premium car and should head towards a future Volvo flagship.

 

GM and Sable should both be retired and replaced by the Mercury Falcon, a luxury import

which could be built by FoA and could sporn an all new Lincoln MKR top hat.

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build something people want..not what they think we want...quality is everything..merc has a terrible record of building quality vehicles...most of the vehicles are shit

JD Powers and other quality rating agencies would beg to differ with you on this assertion. As would Mercury owners since they provide the data that backs up the quality rankings.

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Im sorry its not a Dodge Nitro you and your Lez friends can get in.

 

People clearly want Mercury, before you two talk so much Sh*t, please look at the numbers people want Mercury over many other brands.

 

people clearly want mercury????????...dude you've lost it..oh shit P is goin have a field day with this...you just gave P a case of ammo when we had him contained to a cat spritzer..lmao...this is beyond belief (people clearly want mercury)

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people clearly want mercury????????...dude you've lost it..oh shit P is goin have a field day with this...you just gave P a case of ammo when we had him contained to a cat spritzer..lmao...this is beyond belief (people clearly want mercury)

 

Should you even be allowed to post ? Im not worried about what you have to say or anyone this is a public forum. I said CLEARLY!!!!!!!!!!!!!!!!!!!!!! Check out all the other brands that sell the same or less volume as Mercury, do you want to get rid of all of them too? The car world would be pretty sad if all you can pick were 4 brands that sell high volume.

 

Im not sure what is not to believe, Ford certainly hasnt kept Mercury alive to just please me.

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I can understand some people wanting certain types of Mercury vehicles.

 

I'm curious to know how Ford will make the vehicle plan work across four US divisions

of Ford, Mercury, Lincoln and Volvo. Perhaps the C1 can be made work in that ascending order

but it's a tall order to reinvent one car company let alone something with four individual images.

Three factories converting to C1 - very interesting times ahead........

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People clearly want Mercury, before you two talk so much Sh*t, please look at the numbers people want Mercury over many other brands.

 

Yeah...what numbers are you looking at?

 

Only 8300 people wanted a Mercury last month...that is the WHOLE BRAND. They are Ford's second WORST performing brand...behind Volvo Somehow, even Lincoln managed to outsell Mercury last month.

 

Contrast that with the 17,800 vehicles Buick moved last month...or the 15,400 units Cadillac moved.

 

Face it, no one wants a Mercury...and for good reason. Why pay more for a Mercury sticker on the front, when you can clearly see that every one of their vehicles is a shameless re-badge?

 

Mercury is a joke....

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Only 8300 people wanted a Mercury last month...that is the WHOLE BRAND.

Contrast that with the 17,800 vehicles Buick moved last month...or the 15,400 units Cadillac moved.

 

 

Although I don't doubt the numbers you quoted and I'm not going to take the time to check, you think GM's employee pricing had something to do with it? I for one am glad Ford didn't follow suit.

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Although I don't doubt the numbers you quoted and I'm not going to take the time to check, you think GM's employee pricing had something to do with it? I for one am glad Ford didn't follow suit.

 

Ford Numbers

 

GM Numbers

 

As for employee pricing...please...

 

GM started the employee pricing on August 20th. Yes it may have had a small influence on the numbers, but not enough to use that as a legit argument.

Edited by P71_CrownVic
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build something people want..not what they think we want...quality is everything..merc has a terrible record of building quality vehicles...most of the vehicles are shit

Yeah, they only finished #2 on JD Powers reliability list this year! I have had 3 Sables, 2 Cougars and 1 Grand Marquis--all trouble free.

 

Seems to me that most people ripping on one brand or another are the same ones who tear the crap out of their cars, do not maintain them properly and then blame the brand. I've seen and heard this of all brands, foreign and domestic.

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