No, because it will always be known as "The Lincoln Bronco"....

I do wonder, if the Lincoln Bronco ends up working out and is successful, it turns into a sub-brand like the Bronco. 

Mitsubishi called.... they want their Outlander back.

Well, Zenith did invent the Space Command remote control so there's always that....

1. Too close to cheap stereo 2. Too close to Areostar 3. Polestar  4. Sextant  5. My back and knees ache thinking about walking across the living room floor to change the channel. 

"And the hits just keep on coming..."

Only Gates has "The Gates Foundation" that is philanthropic in nature....not a fan of Gates for sure, but Bezos and Musk are still trying to "own the world"....when your business mantra starts with "enhancing investor value" over taking care of your employees and community that supports you, you may want to reconsider your level of greed....despite what fictitious character Gordon Gecko famously said, greed is NOT good. I do not have issue with people earning all they can, but c'mon...find a balance. At what point is enough, enough?  

By all accounts that's exactly what they're doing.  Warranty costs are down the last 6 quarters.

Bezos, Musk and Gates are billionaires because they own millions of shares of companies they founded.  Bezos owns 900 million shares of Amazon @ $200/share worth $200B. If you bought 1000 shares in 2002 for $10k you'd have 20,000 shares today worth $4M.  Their billions came from stock market investors not customers.  And they can't sell that much stock without depressing the stock price.  It's not like they're hoarding cash.

Ford accepts your challenge....rear seats will be optional and the steering wheel will become as basic as something in a 20+ year old E-Series....no buttons, no nothing   and be grateful you got an airbag or else it would be a 1979 Fairmont steering wheel with the horn button moved to the turn signal stalk...