Ford to sell vehicles without features enabled

[rmc523]

5 hours ago, silvrsvt said:

 

The other way to look at it is that this way-more rural dealerships will sell less or no BEVs due to people's range hesitation with them (currently). So they won't invest in charging stations/etc that are needed to support BEVs

 

Areas that are more affluent are often more built up will invest the money into Ford Model E because the demand is there. I have about half dozen Ford dealerships with in 30 minute drive from my house and I know for a fact that at least 3 of them already have charging stations for the MME installed. So going with this thinking-current MME owners won't have an issue like your talking about and future ones should be ok (I do realize there will be outliers) since the dealerships will already be invested or investing in BEV support. 

Plus I don't think that all dealerships will or have to do all three-some will just have Ford Blue and Model E, while mega/large dealerships will do all three. The sales team at the dealership might be divided up to specialize more, but they already have fleet, Bronco, etc sales people who take care of those products now.

 

 

 

Yeah, that's fine if dealers can opt into a combo of the 3, and makes sense with what you're saying about rural dealers.

[rmc523]

Great.......things are going to get worse.....

 

 

https://www.autoblog.com/2022/03/17/japan-earthquake-auto-parts-makers-halt-production/

 

 

Quote

 Japan's Renesas Electronics Corp, Murata Manufacturing Co Ltd, Sony Group Corp and other precision parts makers halted some operations on Thursday after an earthquake jolted the country's northeast, the latest blow to the global supply chain.

Even as Japan's dominance of consumer electronics had faded, manufacturers have carved out a world-leading niche in highly specialised components such as Murata's ceramic capacitors and Sony's image sensors.

Thursday's production halt comes after pandemic-related component shortages have already hobbled production of autos and electronics globally.

"An earthquake stopping production is a pure negative given components are currently selling as fast as you can make them," said Hideki Yasuda, an analyst at Ace Research Institute.

The magnitude 7.4 temblor struck just before midnight on Wednesday east of the Fukushima prefecture, the same area that suffered Japan's biggest quake 11 years ago.

Renesas last year emerged as a supply chokepoint after a fire broke out at its Naka plant in Ibaraki prefecture.

The firm, which makes nearly a third of the microcontroller chips used in cars globally, said on Thursday it had temporarily halted production at two plants and partially stopped output at a third.

[mackinaw]

2 hours ago, FordBuyer said:

I believe Ford requires a sizable investment to sell and service BEVs. Many smaller,  family owned dealerships will probably opt out of that investment and stick with ICE vehicles. As stated, most rural dealers sell mostly pickups and not willing to spend the required amount to sell and service BEVs. So over the next 15 years or so many Ford dealerships will leave the scene. Mostly mega dealers will be left. 

 

My local dealer in Gaylord has decided not to sell the Mach-E.  I guess he didn't want to go through the hassle of getting EV-certified.  If I want a Mach-E, it means traveling 25-60 miles to a dealership that does sell them.  I'm curious what my dealer will do when the F-150 Lightning appears.  This is truck country and I can't see him walking away from that market, but we'll see.

[Deanh]

25 minutes ago, mackinaw said:

 

My local dealer in Gaylord has decided not to sell the Mach-E.  I guess he didn't want to go through the hassle of getting EV-certified.  If I want a Mach-E, it means traveling 25-60 miles to a dealership that does sell them.  I'm curious what my dealer will do when the F-150 Lightning appears.  This is truck country and I can't see him walking away from that market, but we'll see.

a little may also have to do with the comparative lack of profitability...especially in comparison with say an F150 or 250....The Lightnings invoice is also its MSRP....

[FordBuyer]

1 hour ago, mackinaw said:

 

My local dealer in Gaylord has decided not to sell the Mach-E.  I guess he didn't want to go through the hassle of getting EV-certified.  If I want a Mach-E, it means traveling 25-60 miles to a dealership that does sell them.  I'm curious what my dealer will do when the F-150 Lightning appears.  This is truck country and I can't see him walking away from that market, but we'll see.

 

Looks like Traverse City for BEV or maybe Petosky. I'm sure Gaylord Ford can make a nice living selling FSeries and AWD Explorer and Escape. Nice area up there for Bronco family also. And of course Ranger and Maverick.

 

Ford has been losing market share for years now, and Ford dealer numbers have not dropped accordingly. So good opportunity for Ford to prune. Ford doesn't sell 250,000 vehicles/month anymore even before covid. 

[Deanh]

23 hours ago, FordBuyer said:

 

Looks like Traverse City for BEV or maybe Petosky. I'm sure Gaylord Ford can make a nice living selling FSeries and AWD Explorer and Escape. Nice area up there for Bronco family also. And of course Ranger and Maverick.

 

Ford has been losing market share for years now, and Ford dealer numbers have not dropped accordingly. So good opportunity for Ford to prune. Ford doesn't sell 250,000 vehicles/month anymore even before covid. 

prune too much, tree wont bear enough fruit ( Confucius ) ...you cut profit margins too much youll lose your dealer base and people interested in opening up franchises...and dont for one second think Ford could handle the entire process in house...they've continuously proven inept at running their own Ford run stores....flashback to Autonation business practices when they attempted to buy every store they could to monopolize...they too thought they had a better way of doing things...

Edited March 18, 2022 by Deanh

[Deanh]

3 hours ago, rmc523 said:

 

Yeah, that's fine if dealers can opt into a combo of the 3, and makes sense with what you're saying about rural dealers.

one needs to be careful....you have but 1 or two specialist stores....one where its the only place to buy a certain lineup...that's a monopoly...read addendums...especially given the markup Ford deems is sufficient for a sustainable business model if sold at MSRP...

[jz777]

3 hours ago, rmc523 said:

Great.......things are going to get worse.....

 

 

https://www.autoblog.com/2022/03/17/japan-earthquake-auto-parts-makers-halt-production/

 

 

The good news just keeps coming! ?

It’s going to be a few years until chip production is back to normal, not to mention production in general.

 

[FordBuyer]

1 hour ago, jz777 said:

The good news just keeps coming! ?

It’s going to be a few years until chip production is back to normal, not to mention production in general.

 

 

Hey, Farley only has about 3 years to get BEV production up to 2 million/year worldwide. 

[mackinaw]

3 hours ago, FordBuyer said:

Looks like Traverse City for BEV or maybe Petosky. I'm sure Gaylord Ford can make a nice living selling FSeries and AWD Explorer and Escape. Nice area up there for Bronco family also. And of course Ranger and Maverick.

 

Feeny Ford in Grayling, 30 miles away, sells the Mach-E.  Gaylord Ford is now Bill Marsh Ford (Gaylord Ford owner died several years back).  Bill Marsh owns several dealers in the NLP.  Considering the amount of Ford retirees in this part of Michigan I'm surprised he isn't selling the Mach-E. I suspect he eventually will.  

[FordBuyer]

3 hours ago, mackinaw said:

 

Feeny Ford in Grayling, 30 miles away, sells the Mach-E.  Gaylord Ford is now Bill Marsh Ford (Gaylord Ford owner died several years back).  Bill Marsh owns several dealers in the NLP.  Considering the amount of Ford retirees in this part of Michigan I'm surprised he isn't selling the Mach-E. I suspect he eventually will.  

 

Auto reviewer Henry Pane recently reviewed the Mach E taking it up go his 2nd home in Nothern MI and really complained about lack of charging structure up there. He even had to ride his bike up there to save range. Adding the cold temps and I wonder if that is good environment for any BEV. And charging station charge more than gas fill up in many cases. 

[mackinaw]

1 hour ago, FordBuyer said:

Auto reviewer Henry Pane recently reviewed the Mach E taking it up go his 2nd home in Nothern MI and really complained about lack of charging structure up there. He even had to ride his bike up there to save range. Adding the cold temps and I wonder if that is good environment for any BEV. And charging station charge more than gas fill up in many cases. 

 

Gaylord, being on I-75, actually has several charging stations.  There's an Electrify America station at Meijer that has several stalls, and there are a few EV charging stalls downtown.  But get away from I-75 either east or west, and good luck.

[FordBuyer]

11 hours ago, mackinaw said:

 

Gaylord, being on I-75, actually has several charging stations.  There's an Electrify America station at Meijer that has several stalls, and there are a few EV charging stalls downtown.  But get away from I-75 either east or west, and good luck.

 

Yeah, Payne's place is south of Traverse City on Crystal Lake or some other lake similar to that. I would imagine in a few years the situation will be better as lots of high income people seem to love BEVs. And that area has a lot of high income buyers, especially from Chicago area. They are probably salivating for the new  Cadillac Lyriq with the flashy exterior lighting scheme. Or the EV6. Lots to choose from in next couple of years and all expensive. 

[Montana85]

On 3/15/2022 at 9:50 AM, lcseds said:

 

 A couple oil changes on a 6.7L is pretty good compensation!

Make sure they throw in a fuel filter change also ?. That’s quite pricey from the dealership.

[scottb01]

I'll take my Bronco with a steering wheel only!  Can worry about the rest later!

[slemke]

Time to break out the old Johnny Cash song “One piece at a time”. https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&ved=2ahUKEwihzo6goeD2AhWSTN8KHXmDBPgQyCl6BAgYEAM&url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3D18cW_yHo3PY&usg=AOvVaw3a43BOrJwrkRNNmjMJAkLE
 

One chip at a time…..

[amtrucker22]

Reading the recent Mach-E build threads, there are reports of Ford pulling active park assist 2.0 and adding a Prep-Kit while providing a $325 credit.  This appeared during their build week. I am really curious to see when they take delivery what the kit consits of. Also if you want it retro fitted at a later time, is it really only going to cost $325?  

[rperez817]

2 hours ago, amtrucker22 said:

Reading the recent Mach-E build threads, there are reports of Ford pulling active park assist 2.0 and adding a Prep-Kit while providing a $325 credit.  This appeared during their build week. I am really curious to see when they take delivery what the kit consits of. Also if you want it retro fitted at a later time, is it really only going to cost $325?  

 

Good question amtrucker22. I wouldn't be surprised if the retrofit will require affected Mustang Mach-E customers to pay for the labor at their dealership's service department, but maybe Ford will cover the installation costs after all.

Edited March 31, 2022 by rperez817

[jasonj80]

23 hours ago, amtrucker22 said:

Reading the recent Mach-E build threads, there are reports of Ford pulling active park assist 2.0 and adding a Prep-Kit while providing a $325 credit.  This appeared during their build week. I am really curious to see when they take delivery what the kit consist of. Also if you want it retro fitted at a later time, is it really only going to cost $325?  

Expedition and F-150 have also lost it, It is free to add later when parts are available they are just giving you the $325 credit as it will not be active. 

Edited April 1, 2022 by jasonj80

[jasonj80]

So it looks like Active park assist will NOT be added to F-150 and Expeditions at a later date, you also lose reverse brake assist when the system is deleted. MACH-E and Navigator will have the option to have it added later. 

 Halogen headlamps are now optional on XLT 302a, Lariat 500a and 501a. (LED headlamp delete) No good info if this is going to become a required option like Active park assist delete or if it is really optional. 

Bronco also loses the Navigation system as Navigation delete is now a required option.

Edited April 2, 2022 by jasonj80

[tntlars]

Ford just announced they are suspending multi-contour seats in the explorer ST for a credit of 300 dollars. Will this include the explorer st I ordered back in Jan. that has yet to be scheduled? I can't really find any article that makes this clear and selling dealer was unable to answer. I have seen dealer stock orders and fleet orders are affected for sure. Thanks!

[ice-capades]

1 hour ago, tntlars said:

Ford just announced they are suspending multi-contour seats in the explorer ST for a credit of 300 dollars. Will this include the explorer st I ordered back in Jan. that has yet to be scheduled? I can't really find any article that makes this clear and selling dealer was unable to answer. I have seen dealer stock orders and fleet orders are affected for sure. Thanks!

 

Currently, only fleet and stock Explorers produced after April 4th will be produced without the Multi-Contour Seats (MCS). Ford does not foresee an impact to retail customer orders. Subject to change. 

Edited April 5, 2022 by ice-capades
Additional Content

[silvrsvt]

Job2 Broncos are losing their navigation-I think its optional factory, not the connected one through your phone. 

[jasonj80]

1 hour ago, silvrsvt said:

Job2 Broncos are losing their navigation-I think its optional factory, not the connected one through your phone. 

Yes it is the factory one, Carplay/Android auto will still work. I can't figure out how Ford makes decisions at times. Take the vehicle in your lineup that is designed to go into the back country and far away form civilization and cell service, the one where customers have waited YEARS for it to come in and figure yeah that is the one we are gonna take the built in navigation system from. Typical Ford every program must eliminate something decision.

[tbone]

On 4/1/2022 at 2:51 PM, jasonj80 said:

So it looks like Active park assist will NOT be added to F-150 and Expeditions at a later date, you also lose reverse brake assist when the system is deleted. MACH-E and Navigator will have the option to have it added later. 

 Halogen headlamps are now optional on XLT 302a, Lariat 500a and 501a. (LED headlamp delete) No good info if this is going to become a required option like Active park assist delete or if it is really optional. 

Bronco also loses the Navigation system as Navigation delete is now a required option.

 

18 hours ago, tntlars said:

Ford just announced they are suspending multi-contour seats in the explorer ST for a credit of 300 dollars. Will this include the explorer st I ordered back in Jan. that has yet to be scheduled? I can't really find any article that makes this clear and selling dealer was unable to answer. I have seen dealer stock orders and fleet orders are affected for sure. Thanks!

This shits getting ridiculous. I’m highly skeptical that this is all chip related. I find it hard to believe that the value of the multi contour seats is only $300. Some things removed from the F150 were definitely not chip related. I personally think this is Ford decontenting in disguise.  At what point do you not just buy a base model, as they are removing all the features that make the higher trim models what they are, especially if there is no ability to add them later.  
 

I haven’t diligently tried to identify what the other manufacturers are removing from their vehicles, but at the same time I haven’t seen many headlines about them removing content for their vehicles

either.  
 

I have two new vehicles on order and this will give me second thoughts about taking them once they become available.  It’s highly disappointing you aren’t given an option to wait longer for your vehicle to get the options you expect, for  those willing to wait.  At this rate, what options are going to get cut next, air conditioning?