Yea, 150k annual sales or more would be easily attainable for '27 Bolt IF the marketing big shots at GM put forth the effort this product deserves. But that's apparently too much to ask of them. Not only is there insufficient advertising for the '27 Bolt in the mainstream press, the veep at Chevy went out his way to mention that it's only in production for a year or so before being discontinued again. That doesn't exactly promote confidence in the product. Prospective customers are probably thinking "what the heck is goin' on at Chevy?" and shopping the competition.   "After production ended, we heard our customer’s feedback and their love for this product. So the Bolt is coming back—by popular demand and better than ever—for a limited time. This is a celebration of what Bolt means to our customers and to Chevrolet. It’s your chance to own a popular EV that’s affordable. So, if you’ve been waiting, this is the moment. Don’t miss it!"

Everything is pressure to Ford, committing to a start date, the volume it wants to build and at the starting price it has set as goal. All tough checkpoints but that’s how it’s done.

I don't know either but I find it amusing how you and Joe continually question Ford's judgement on commercial vehicles when Ford is the industry leader and Ford Pro is going like gangbusters.  Remember that pro includes small businesses and government fleets not just F650s.

I saw that.  I think Ford is kind of off base with that whole commercial vehicle CPO thing.  First off, most commercial vehicles, particularly those owned by fleets, are not traded in like personal vehicles.  Commercial vehicles are usually kept to the end of their economic life, the point where they are fully depreciated and mechanically 'used up'.  After that they are often auctioned off.  I am not sure why Ford seems to think there are a bunch of F-650 owners thinking about trading in!  

If someone else already posted this, I apologize.   Ford's Cheap Electric Pickup Might Be Late to Its Own Party - Autoblog

The  latest Ford Pro news is announcing CPO commercial vehicles.  And in two separate ads, they have actually  shown 650/750s along with the usual vehicles. Shocker!

It would sell well in Europe....just got back from an Italian vacation tour and the size of the cars there was amazing - tiny does not even come close to describing it. Saw a few Ford Kuga's (Escape) and they were huge in comparison to the daily fare in Italy....the drivers? And American Daredevils would be scared to drive there....

Ford bought Jag in ‘89, while Nasser was at Ford Australia, so I don’t think that one can be laid at his feet.

I remember reading an article back when Ford bought Jaguar and finding out just how bad the line actually was...but, these were all "vanity" purchases because Jacques Nasser could not bare being limo'ed around in "just a Lincoln"....

If they would put Silverado-level marketing effort into it, it probably would've hit their 150K mark. Has anyone here seen any info or advertising for the Bolt in the mainstream press? "...Let's bring back the Bolt with a 10-figure budget, not tell anyone about it, and sell a buck fifty of 'em..." Good luck.