I think most current C2-based products get a reprieve.

Most of the 30 something friends of my 30 something twins are not reproducing.  Long term relationships and homes  but no interest in bringing more people into this world.  I am afraid we are heading to scenario envisioned in the movie Idiocracy.  Interestingly they  also have little interests in new cars either.  They feel they have better things to do with their money then put it into a depreciating asset. Anecdotal at best.  

I like this idea of the affordable EV truck having some sort of bronco tie in. But it will all come down to how it looks. The Ford three row was meant to be called explorer, and ended up ditching that because it apparently looked like a wedge on wheels.    Ford may have found a way to make boxy styling work with their areo requirements, but that's a big if. I have this feeling these affordable EVs will be very radical looking, and won't really look like other Ford models. If that's the case, I don't see it being able to support the bronco name. 

I'd say the Explorer sticks around in some form...it been its best name plate for the past 30 years and generally has a good reputation    The low cost EV (Pickup and Crossover) I'm guessing get roped into Bronco family, which is more important for the NA market then the Ranger. I'd also assume the low cost EV will replace the Mach E at some point and maybe the coupe Mustang when it can't be an ICE product anymore. 

Net International Migration Drives Highest U.S. Population Growth in Decades         The Demographic Outlook: 2024 to 2054     Long term the popluation is going to shrink because of age and people having less children to replace the ones dying off. 

The strategy makes sense since those are the products that Ford can still wring profits from. It's hopeless for Ford to try to compete with Yaris, Corolla, Prius, RAV4, Highlander, Siena, or Camry. But it can still quite effectively compete with Tundra, Hilux, Tacoma, 4Runner, Prado etc.    Also, I believe Farley senses weakness with Jeep and Land Rover brands as their owners are distracted. He wants to establish Ford as the alternative go-to brand globally for rugged vehicles before Haval gets there first.    Ford essentially has 4 core products/families and so any products that are based on these platforms and are associated it with it by marketing is in Farley's mind "not boring" and will be safe.    F-Series sub-brand: F-150, Raptor, Lightning, Super Duty, Expedition, Navigator Transit sub-brand: Transit, Transit Custom, Transit Connect, Transit Courier (and their Tourneo twins) Mustang subbrand: Mustang coupe, Mustang convertible, GTD, Mach E, supposed sedan, 4x4 coupe (Mach 4?) Ranger family: Ranger, Raptor, Everest, Bronco, Dadao, Yuhu, Baodian Everything else must have some sort of tie in with the 4 core products or they are in the "boring camp" and likely to be dropped: Explorer ICE/Aviator: Ford has no plans to replace it (and the EV replacement is already cancelled) Edge/Nautilus: Will is still be around if Ford ends up reducing its line up in China like it did elsewhere? Escape/Corsair: Boring!  Equator/Equator Sport: see Edge/Nautilus Explorer EV/Capri: DOA Mondeo/Zephyr: Who really thinks there is a future here?  Focus: Already sentenced to death Fiesta: RIP E-Series: Dinosaurs survived and became birds... E-series may sprout wings and fly one day 😂 Puma: Saved because it shares platform with Transit Courier Bronco Sport: Saved by riding Bronco coattails Maverick: Saved by approximation/association with Bronco Sport I don't know how Farley plans to market the upcoming low-cost EV platform and the low-cost compact ICE from India but chances are they will have some sort of tie in with the Core 4. 

Camaro's demise has many dimensions (dropping demand, CAFE, GM pulling out of Australia etc.) but ultimately, it is just not as iconic to Chevy as Mustang it is to Ford. They've got the Corvette over there to carry the torch.   Mustang and Corvette are not competitors in the market place but they occupy similar mind space in the corporate office. Camaro is more like Thunderbird at Ford... it's a nice to have product but if you had to choose one, the answer is always bet on Mustang. 

I recall when U.S. population topped 200 million in 1967.  We're now at 340 million, and climbing. In fact for 2024, the U.S. had the biggest population growth increase in two decades.   https://www.census.gov/library/stories/2024/12/population-estimates.html#:~:text=The U.S. population reached 340.1,0.99% between 2000 and 2001.

The issue is a lot of younger people want to have kids, but just can't afford them. According to some sources, it's about 300k to raise a kid from 0-18. This girl my brother was dating wanted 6 or more. That's just not feasible for a lot of young people these days. 

Likes an official Ford project. But I get ya. Who's to say they couldn't make a jacked up version for off-roading? It just seems like one of the coolest vehicles they could bring back if they wanted to lean into their off-road heritage.