I understand but they could be making much more money if the sales were better. Not so long ago they sold more than 100k a year.

It looks like Hyundai is trying this look next…   https://burlappcar.com/2026/04/forget-ioniq-6-hyundais-2027-venus-sedan-is-the-real-future.html

It’s unfortunate this was canceled. I think Honda got it right with their Saloon. The proportions imo are where they need to be to make that shape appealing, almost Lamborghini like, as oppose to the Ford which is more like a Prius.

Haha also I work in the industry now so I have to be mindful. Up until 2024, I was just another car guy on a forum.

We know another supercar is in development, but it's an off-road supercar. I've made it known that I hope it's a proper supercar and not like a dakhar SUV.    I personally hope Fords partnering with Hameedi Venturo on that product. I've given my reasons in the past why I believe that could be the case. But if it is, based on what Hameedi has said about their car, then it would be like a hypercar body with long travel suspension with adaptive height. So I'm kinda envisioning something that goes from hypercar height for when you want to fly around a racetrack, and then raises up for off-road driving.    Such a vehicle would be an awesome halo model that kinda combined everything into one model. Off-road suspension from off-road racing, a hybrid system inspired by F1 and prototype racing, a V8 to pay tribute to the mustang, a next gen Ford supercar body shell. That would be a badass vehicle.    But I fear it'll just be a road going version of the t1. 

Not talking unit sales - talking about the operation making $$ which they are. 

Speaking of lack of cohesion, I noticed it has the same issue a lot of modern designs have, which is that the form language and surfacing isn't consistent. I'm someone where if a design is boxy, I want it to be boxy all around, same with curvey, sporty, or aggressive designs. It's why I like the look of the mach-e and bronco so much, because they're both fantastic looking vehicles for what they are.    But with this, you see it go from a really rounded front end, to a really sharp and squared off rear end, and it just doesn't look as good. 

mmm not so sure. I couldn't find total sales but I did find this estimated: 2025 sales: between 50k-55k 2024 sales: 55k-60k   For comparison > Cadillac 2025 sales: 95k Lexus 2025 sales: 182k   no, it is the US  

Nah, it doesn't have to be smooth!  You won't be able to tell if the crease is supposed to be there or not!  😄 

Meh, my '86 Bronco II got about 4 MPG better fuel economy than our 2024 Bronco gets, and it had a V6 as well.   Of course, it was gutless (going up hills was easier if I turned the A/C off), had a manual transmission, had wimpy tires, was geared super-high, and probably weighed 2000 lbs less.   I'll take the 2024 with it's hit in MPG.