Why do you think there is no fear? Because the government is propping them up.
The CCCP has repeatedly done this in many different sectors that makes it almost impossible for companies that actually have to answer for their failures to stakeholders. See the "Rare" Earths and Solar industries for examples of this.
Its hard to compete against that.
While I'm a fan of a Mustang Sedan, that doesn't sound like it would be targeted as a Ford Racing product-it would be more like a Grand Tourer or Personal luxury car.
But in the grand scheme of things where are the bread and butter products that Ford desperately needs?
All that is true but it was enabled by government policies pushing buyers to purchase more EVs combined with government subsidizing battery R&D and production.
You can’t do that in a private free market.
A bunch of U.S. auto industry big shots got together at a SAE Detroit Section conference last year and arrived at many of the same conclusions as you did. See attached document for a summary. IMO much of what's in that document is relevant to European automakers as well.
"Government policies alone are not going to save the automotive industry. There are significant changes it needs to make itself if it is to make a successful transition to selling more electric vehicles and be able to compete with the Chinese automotive industry."
"One traditional supplier, working collaboratively with a Chinese OEM, was surprised at how fast it completed the project. One reason things went so quickly was that the Chinese automaker provided it with only 50 pages of specifications compared to the 4,000 pages it can get from traditional automakers. Chinese OEMs are better at telling suppliers how
they want a component to perform and letting them figure out how to achieve it, instead of trying to dictate all the steps a supplier must follow."
"The Chinese do not worry if their early design is not perfect, they just try to get it to work, and then they begin optimizing it with an eye to getting it into production quickly. They also continue to make improvements after a vehicle is in production.Their on-going design changes can also be used to reduce cost and introduce modern technology more quickly."
24-GLC-White-Paper.pdf