The same concerns were voiced when Gen 10 (97-04) models were debuted...radically styled and did not look like any previous truck....   Ford has been down this road before....that is why they lead in trucks. 

That's not a totally clear picture either, because Ford's EV sales, for example, were up for the year, and jumped right before the credits expired, however took a massive nosedive once the credits went away.  As did EV sales from most brands.   I'm sure EV sales for 2026 will be down significantly vs. 2025, but may stabilize after that......the question will be more clearly answered once we get true "no credit" quarter comparisons.

I wasn't alive lol.   They're selling 800k+ F-series - does it need to be "right sized" or do they risk handing sales to competitors that stay at the same size?

But the issue was the small vehicles from the EU didn’t translate well to other markets. Let’s say they are gold plated to a point.    I can go back 46 years ago to give an example-it cost something like $300 bucks to fix an carb issue on my dads fiesta back in the early 1980s-that is like $1000 today.    The C2 platform itself has been an issue-the last gen Escape decontenting and pricing issues with it   The other EU platforms used in the Fusion-it seems like the older Mazda derived platforms in the Escape and Fusion where better and more in line with the tastes of the North American market at a reasonable price point.    I guess this has been sorted to a point with the introduction of the Bronco Sport and Maverick, they also command a higher price point then the Escape did too. 

One quarter ain’t enough to infer trends. How did those three companies’ EV sales do in calendar year 2025 compared to the previous year?

Europe had tariffs on US products up to 17% while we had none on their exports.  Japan and China limit US imports.  Demanding fair trade terms is not bullying.

Same as it did when the F-Series was redesigned from Gen 6 (73-79) to Gen 7 (80-86). it was first time F-Series was downsized (or, rightsized if you will) and the market responded positively to it. 

EREVs don't make sense for regular vehicles.  But if you have a lightning you can't tow anything heavy for more than 50 miles.  It's a non starter.  EREV allows you to do it when needed but use it as a BEV most of the time.  The tradeoff is reduced battery capacity.  Not sure a BEV makes sense yet for towing anyway.  Just go ICE truck for towing and have a BEV for daily driving.

They should make reliable cars first.

But what does this accomplish aside from further overlapping all of the products?   You proposed adding more room to Maverick, which makes it overstep Ranger, while adding a body style to Ranger, and making F-150 smaller/closer to Ranger on top of that? What does making F-150 (or F-250) smaller accomplish?