One of THE MOST exciting Shelby products that I ever drove was a modified '86 GLHS on a road course - a lot to handle, but waayyyyy fun.  Carroll Shelby had 4 or 6 of them - I've have to dig up the photos of his garage and post them up one day.

agreed. There are certainly vehicles I like out there, but there really hasn’t been anything to get excited about for a while from Ford or anybody else for that matter.    is this going to be an affordable model for average Joe public to buy or another expensive performance vehicle?  Though I love performance vehicles, since most of the vehicles I own are performance vehicles, I’m also concerned about my kids being able to afford Ford vehicles when they start buying their own.

The Scout is a very good looking truck and I think it is going to sell very well when it drops.  It won’t hurt that it will be a new kid on the block when there hasn’t been anything particularly new or interesting in the auto industry lately.   Regarding a Bronco truck, why not keep the Ranger at a lower price point, and have a Bronco truck at a premium price point?  There is little development cost associated with it since it is borne by the ROW.  I’m personally not a fan of dropping the Ranger. I think Ranger sales are only hindered by Ford itself, and a unibody version of it would sell about as well as a Ridgeline or worse.      

IIRC they are built in South Korea, so I'm going to assume that GM was making more then that (well before Tariffs) with it.   I'd do admit I really like the higher end Trailblazers with the contrasting tops on them. I think they are best looking Chevy that GM has. 

Though it will be helpful for Ford, that is a pass for me for personal reasons.     it does, however, no longer make it a dead man walking, which is positive.

perhaps it has something to do with those vehicles being relatively attractive and affordable.  I’m guessing 3% profit on 200,000 vehicles wouldn’t be acceptable for Ford though. 

Yes, because it’s an EV.  I’ll happily admit being wrong, but I don’t think I will be.

...and then the other side comes into power and pulls the rug from underneath.

Interesting article here about Ford vs GM in the EV saga:   https://247wallst.com/investing/2026/01/09/as-ev-dream-fades-ford-not-gm-is-the-auto-stock-to-buy/

Yes, the federal emission regulations (and associated penalties) amounted to back door EV mandates. It forced the OEMs into this disastrous mess.