I paid $2.34/gal for E10/87 at Sam’s in east Tulsa on Friday night. 

What are the facts? That every mfr. is dumping EV's including Ford?

IMO I really don't think people give two shits about GHG or how miles per kWh vehicle makes....they want something that can go roughly the same distance as their ICE vehicle and maybe take a little longer to "fill up" on a long distance drive without driving a "shitbox" that looks like a toy.    That is why my hill to die on is to make a C class CUV EV that costs less then $40K decently equipped that has about 300 miles of range

REVC isn't that large, its just an addition to the plant, not its own assembly plant.   BOC is a different story though. 

I often take what people say how "big" with a grain of salt too...   A Maverick with a lift and bigger tires looks bigger then a Maverick does, but is the same "size" as one.    I'm guessing that length wise is will be in between the Maverick and Ranger, but as narrow as the Maverick. 

This morning's updated gas prices in Hamden, CT 06514 (Greater New Haven)  $2.97 Regular (Cash) @ Gulf  $3.05 Regular (Cash) @ Citgo (Increased $0.06 from $2.99 after only 2 days)    

Back on topic of why $50,000+ vehicles are not viable, IMO there are probably many reasons, but the two that I see as most important are high costs, which is most obvious, but also that most-expensive vehicles tend to also be the largest and therefore do not address the original goal of reducing greenhouse gases to the same degree as smaller and more energy efficient vehicles.  I recall Farley stating during an interview a while back that we needed to change the way Americans view transportation in order to make it more efficient, and I completely agree.   Lowering costs not only makes BEV ownership more likely but probably makes those vehicles more efficient at same time, providing even greater benefits.  I was recently reminded while reading Renault Twingo specs that size and mass have direct impact on energy requirements and emissions.  At only 2,600 pounds it achieves approximately 6 miles per kWh in “City” driving during mild weather, when large EVs weighing close to 8,000 pounds or more have difficult time getting 2 miles per kWh.  There must be a viable BEV between these two extremes.  I hope Farley and Ford can bring in new electric vehicles closer to 3,000 pounds so they actually accomplish a significant reduction in GHGs.  If 8,000+ pounds they might as well not bother.

With due respect, how can we know that what Ford is doing now wasn’t their backup plan all along?  Or second backup plan?  That’s not to say they haven’t made many mistakes and or that even if they made backup plans that they weren’t ill conceived.  I just can’t imagine a corporation as large as Ford would bet the entire farm on electrification without at least considering a safety net.  The fact that they are still profitable today means they did a few things right.  I give credit for that. 👍   IIRC at least two major changes have occurred since Ford and other manufacturers committed to invest heavily on electrification.  One was buyers slowing the adoption rate considerably, in part because BEV economics were tough to justify.  EV costs remain high, operating costs are higher than originally thought, depreciation is higher than other options, and the economy lost steam.  All these things make buyers question spending more for a BEV when they can make do with an ICEV or HEV at lower cost.  The second big change was a new administration that turned the industry on its head by reversing or eliminating some regulations and mandates.   In my opinion manufacturers probably don’t know what will happen after the midterms or under next administration so they are likely working on various plans to cover different scenarios.  I don’t think that all the announced delays until 2027 and 2028 are a coincidence.  In some cases manufacturers are buying time to avoid investing more capital until there is greater clarity and predictability.  My 2 cents….    

I agree there, I think some companies can be so blinded by the idea, and the excitement of going all in with a certain direction that they don't stop to think what would happen if things didn't work out as they planned. 

You cannot drive/use your truck without a hitch? Buyer beware of what?? Have the repairs finished then order up an aftermarket hitch....no problem at all....   https://www.etrailer.com/Trailer-HItch/Ford/Ranger/2024/DT35PR.html