And if Bronco Raptor still seems a bit high, the buyer always has the Ranger Raptor available for $23,000 less.

They made a mistake on the Bronco price increases.  The Raptor version was particularly egregious.  Clearly the change in pricing has helped. 

The price of the Mustang is a major hindrance when you are talking about a vehicle that isn’t particularly practical. It doesn’t help the redesign was basically warm over of the previous design. 

This is a must if they proceed with this ridiculous plan.  These two vehicles are much different than people realize who do not have experience with them.  The rear seating/cargo area is very different.    I saw this and about fell over. Ford’s lineup is already spartan, and it’s about to become downright sad here in the near future.

Not to mention….    

So, are you gonna give those that bought the truck with the I-6 turbo a discount to get a hemi?

I think he was making a joke about sales being zero June to November 2025

https://www.cnbc.com/2025/06/05/ram-hemi-engine-pickup-trucks.html

You sure do like to flip flop  

My usual speech on this.  They should own the class 6/7 market and COULD do a lot better with some simple changes- like put the 6.7 Cummins/Allison transmission in 650/750 and add air brakes in the Gas versions.  But I'm sure the party line is they make more selling internal sourced engines and transmissions.  Air brakes in the gas versions with or without an Allison would put them back in business on the west coast. Ford owned the fuel oil delivery segment here in the Northeast-now it is Paccar and International. And we read that Lawler says the industry may be turning to more outsourced engine options...🤔