That was exactly it.  Why this concept is so hard for some to grasp is beyond me.  If I have $10k to invest in stocks and all else is equal are you buying the stock that pays $50 in dividends or $100 in dividends?   It should be part of every business case but it’s not always the primary decision point.  There can be other factors such as regulatory compliance (current and future), capital investment, budget, strategic market positioning, suppliers, PR, etc.  But in cases like class 8 and focus/fusion they have 2 choices with one being clearly better financially with only minor drawbacks.

‘I heard she had a nail appointment…..    (ducks and runs)

Yep. Then you have that SCEecoboost dipshit who is like obsessed with being negative on every article FA writes. Like he's a prime example of the kind of person you can't please. He keeps saying bring back sedans, but was also bitching about Ford offering a new affordable EV performance sedan, and a mustang sedan, it's so stupid. If Ford made a new affordable gas powered sedan, he'd complain that it was turbocharged, and if it was naturally aspirated, he'd complain about it being underpowered.    I'm a huge car enthusiast, but I'm getting kinda tired of these sorts of people. I'm just thrilled about the prospect of a sedan making a return, even better if it's something sporty. Far too many people just can't be satisfied these days. 

The first comment is why I give zero shits about internet comments about cars LOL

A big shot here, a big shot there, who cares? It's obvious this is a political stunt

Notice who was at the White House for the announcement.  CEO Farley from Ford, CEO Antonio Filosa from Stellantis, and plant manager John Urbanic from GM.  Yes, a plant manager.  Guess Mary Barra had other plans.  

Trump also signed legislation this year that ended fuel economy penalties for automakers Based on that statement, what difference does this "roll back" make?   When the big shot in the White House, the Congress critters, and the agency bureaucrats do all of the following, THAT will be a (partial) victory for common sense. Repeal CAFE altogether Index the federal gasoline and diesel fuel excise tax to inflation Get rid of the ridiculously outdated DOT lighting regulations

2026 Ford Mondeo Pricing Will Raise American Eyebrows

Yes and that was Jac the Knife's objective.  I believe he was quoted as basically saying that..was not that Class 8 was a loser but it did not provide the same ROI as did class 1-5.  Which some would argue that for sure it was the right decision.  I would say if ROI was applied to every business line think of the one dimensional companies that would exist today? 

Sounds like Flex styling lol.