I'm sure they want to make sure that this product can be as successful as it can be, which is help driving this.    The thing I'm curious about is how low Ford will be willing to go with the pricing on it. Will it be something similar to what happened to the Maverick-where it was really "cheap" then the price increased? I know other factors where at play but I can see that happening if it is successful like the Maverick was.   Or will the CUV edition cost more to help offset costs? 

Absolutely. What isn't "parts bin" stuff going into the Filson could be easily tested pretty stealth. Power boards are a first for the Bronco, but they're functionally the same boards from the Expedition. The 3.0L isn't new, and they could set up a Raptor with the tune to push to the Filson. Ventilated seats, better sound system, quieter interior, even the suspension and body stiffness changes could be run on an Outer Banks without drawing a bit of attention.

It's also interesting that they're bringing attention to the fact they'll be testing soon.   Usually they don't announce things like that.

This morning's updated gas prices in Hamden, CT 06514 (Greater New Haven) $4.09 Regular (Cash or Credit) @ Oasis (Independent - NOT Gulf) Reduced $.08 from $4.17 $4.19 Regular (Cash) @ Sunoco (Reduced $0.08 from $4.27) $4.29 Regular (Cash) @ Citgo (Reduced $0.10 from $4.39)        

So does the App directly connect to the vehicle in someway? Also having a modem in a vehicle helps as an anti thief device, helping with insurance costs.    Also are software updates done through the app? Lots of questions on that...

I would've priced it at $3M, about $2M less than the ask for a Bugatti Chiron Super Sport. ..."Hurry! Won't last long at this price!"

Correct. Most charging networks and vehicle manufacturers share a common protocol and can talk to each other for charging. I can plug my Lightning into Tesla, Rivian, GM Power, Electrify America chargers, etc. it starts charging automatically and then charges my card on file with Ford. It’s easy peasy. 

The average driver today can't drive or negotiate a road in a BMW Mini Cooper!

You don't have to log into an app to charge your vehicle.  Just plug it in and away you go.  It's actually easier that pumping gas because you don't even have to swipe your card.

I have seen those.  Basically a heavy duty F-100 with F-250 axles, front hubs, and wheels.  Theory behind the F-130 was to address component shortages.