Its showing White and Black in the app store but is still dark blue on my phone  

I wonder if this going to impact the best selling nameplate record that the F-series has. 

Ford Replaces FordPass As Blue Oval's Official Ownership App   In Apple’s App Store, one can see that the FordPass app is now simply called Ford, with the notes revealing that “FordPass is now the Ford app,” in case we needed further confirmation. It’s unclear why the automaker opted to change the name of its ownership app, but the latest update isn’t just about that notable swap – rather, there are quite a few tweaks present, too.           For some reason, the app icon is now white with black (or maybe it's dark navy blue?) Ford text. I always thought the FordPass name was odd.

Trump Admin Grants Ford Relief From Certain Tariffs Through 2029   According to the Associated Press, Trump will extend an existing short-term rebate – originally announced in April – that was scheduled to be lowered in stages before expiring in 2027. Originally installed as a way to give automakers some time to shift foreign production and supply chains to the U.S., that relief will now run through 2029, providing automakers with a 3.75 percent rebate on the sales price of domestically-assembled vehicles.   In addition to this extension on the aforementioned rebate, Trump will also offer this same bit of relief to those that build trucks and engines, too. The administration noted that these adjustments come after conversations with officials in the automotive industry, with the goal of continuing to boost domestic production while also increasing competition.

Ford F-150 Production Cut In Half At Dearborn Assembly Plant   According to Automotive News, production of the Ford F-150 at the Dearborn Truck plant has been cut by more than half as a result of this aluminum shortage, in fact. The Blue Oval reportedly told its suppliers that it plans to build around 530 Ford F-150 pickups daily at the plant until October 27th, which is around 55 percent lower than its typical levels. Ford has already paused production of several other models as a result of this fire, but now, it’s impacting the automaker’s most important vehicle.

Absolutely re: self inflicted wound vs being a victim.   How much of those billions are attributable to the PowerShift transmission in the Focus and Fiesta, when they could have just used a regular 6 speed auto like the European models and eaten the 1 mpg hit to CAFE at the time?   Ford pushed a defective by design transmission that no one actually wanted, killed their sub compact and compact brand values, kept trying to sell those cars even once it was known the automatics were not good, and then just axed the Fusion because its also a car, apparently. Killing the Taurus and Fiesta to pair down to the Focus and Fusion would have made sense, and probably still freed up enough space for Bronco Sport and Maverick if they did it strategically. Now they've also killed the Edge and the Escape, and have no replacement vehicle to offer anyone who doesn't want a full size or off road SUV (or a Mustang).    A series of self inflicted wounds. But no, it was the market that killed the cars. Not Ford. 

Didn't Ford already write down a bunch of EV losses either last year or this year?  I don't remember the timeline, but I seem to remember it.     Well, in the meantime, their non-commercial business in Europe has basically imploded.

I think that's exactly what this report is saying?

Took a 1.9 billion charge last year due to cancellation of 3- row utility, people are suggesting that more write downs will be coming next year but hard to know if thats just paper write down or a serious loss in actual value of assets. Either way, I suspect For will look for every tax write down it can get.   Always find it funny when a CEO says Ford lost billions on sedans, as if it was a victim and the  customers faults that they didn’t like what was being manufactured. In saying that, I am surprised at how rapidly GM gapped Ford on producing utilities in Mexico while shuttering car plants in USA. In comparison, Ford looked like it was standing still…

Because….inertia.   And I admit I could be totally wrong.