I'd say the camo is doing exactly as intended......making it impossible to see what the vehicle actually looks like.

I am inclined to believe the people who have actually seen the truck uncamoflagued that it looks good. I also as of right now like how its looking with camo a lot right now personally. 

I figured this would be a good place to put this. Walpole MA shop preserving America's love affair with the Bronco.      https://share.google/GxXlko2V1AL7mZi4t   Another story that's Jay Leno related.   (13) This Bankruptcy is Crushing Classic Car Owners--What Now? - YouTube  

But are my expectations too high when the people who've worked on it have said things like "It looks incredibly attractive" "It'll have instant aesthetic appeal" and "We want the design to pull on your heart strings"? I get it's their job to hype up products. But they shouldn't have hyped up the design if it ends up looking meh imo. They should have stuck to other attributes. 

So it's really hard to gauge, but I looked it up. AI says the beltline on the current Ford expedition is 50-55 inches tall. I know that's a big range, but it gives us an idea. We see the roofline is maybe slight taller than the bottom of the expeditions windows. Keep in mind if the truck was even closer to the expedition, the level might even be lower than that.    So I bet the roofline of this thing is 60 inches at best. That's LOW, like super low. A mustang roof is 55 inches give or take. So this thing is closer in height to a mustang than it is to a maverick, which itself is low. That's awesome as someone who loves utes. 

I actually think it looks a lot like the Expedition/F-150’s lighting. 

You had far too high of expectations for this thing lol.   I also think "pulling on your heart strings" was also an exaggeration.  There's only so much you can do style wise on a truck.

Scares you how?  Not sure what you were expecting...     Yes, the spoiler was seen/pointed out in the first round of photos.  Not sure what's so weird about it?  As I pointed out in the first round, it's similar to Silverado EV (I don't think it'll have the angled buttresses though):       I'm hesitant to say too much about the lighting with that much camo on.....that pixelated look could also just be came over top of the lighting.

I’m assuming you wanted it more sporty sedan-ute based off previous posts. This is more crossover-ute like the Maverick, seemingly with a much more spirited drive, more interior space, and a more dynamic swept back appearance. To me thru the camo I get vibes of Mazda.   you also should keep in mind that we literally cannot actually see the real lines or design, because of the heavy camo. My drawing deliberately did not try to depict anything we can’t currently see, for example the leading edge.

So the red line is prob where the leading edge level is.