Agree Equinox EV starting price of $33,600 is pretty good, making GM extremely competitive if viewed solely on price.  While perhaps not an equal (which is subjective), it makes Equinox much more affordable than a Tesla Model 3, their cheapest car.  To your point of even greater affordability, what I find intriguing is that the upcoming Chevy Bolt, if similar in size to previous generation as reported, could be considerably cheaper than Equinox EV.  The Bolt should be much smaller and lighter by as much as 1,000 pounds, and battery capacity could be significantly lower than Equinox EV, maybe 20 kWh lower if similar to previous generation Bolt.  We don’t know to what degree Chevy may or may not be subsidizing Equinox cost, but if Bolt is handled the same, starting price could easily be under $30k in my opinion.  If they can make a profit starting at $30k or lower, it’s going to stress Ford’s plans on affordability, and also put Tesla where they can’t compete on cost at all.  Bolt may be too small for some, but I expect sales will do quite well for an EV due to combination of size and price hitting a sweet spot.

This sucks... The Corvette ZR1 and ZR1X hybrid both beat the Mustang GTD's record of fastest American production car to lap the Nürburgring.  Corvette ZR1 — 6:50.763 Corvette ZR1X — 6:49.275  Mustang GTD — 6:52.072 Unlike the GTD which was driven by a professional race car driver, the Corvette records were done with Corvette engineers behind the wheel. Corvette ZR1 (starts at $178K with destination, just over $188K with the ZTK Performance Package and ZR1 Carbon Fiber Aero Package) Mustang GTD (starts at $328K with destination)

You would think they would use the Model A analogy instead since Model T was obsolete yet Ford kept at it for several more years until it became painfully obvious that Ford was behind and out of date necessitating a change that was brought about when Model A debuted, showing that the company can indeed adapt and move forward.  

Funny thing is Ford stopped selling cars in markets that actually want small cars like Europe and Asia and so far, has no plans to bring its car-like Puma crossover to global markets. The Puma is essentially a long-wheelbase Fiesta (+3.9 inches) that's slightly taller (overall height is just 2+ inches taller). This could have replaced the Fiesta globally if they wanted to. But of course, Ford being Ford, the Puma is only being made in Romania mainly for Europe. 

Here's hoping they learned from the 3 row. The guy who led the CE1 design team was also a guy who worked on the Ford GT and bronco revival, so he seems to know his way around a pen, his name is Todd Willing.    This could just be me reading into things too much, but the fact that he was promoted to the head of all global Ford design following his work on the CE1 stuff seems like Ford liked what he came up with. If the CE1 vehicles dropped the ball in terms of styling, I don't believe Ford would have promoted him to the head of styling for all future vehicles globally. 

Yea, earlier in this thread I quoted from Jimbo's and Billy Boy's "Model T moment" speeches at REVC when F-150 Lightning production started at REVC in 2022:   Jim Farley: "The Model T changed the world not because it was beautiful or slick, but because it was ingenious. Our customers found ways of using the Model T for all sorts of things that no one predicted at the time like school buses and ambulances. Some enterprising folks took off the back to make the world’s first pickup trucks.   With the F-150 Lightning, I believe Ford is tapping into the same spirit of innovation that fueled the early models my grandfather worked on."   William Clay Ford Jr. "This moment is every bit as important to the company as when the Model T first started rolling off the assembly line."  

This morning's updated gas prices in Hamden, CT (Greater New Haven)  $3.07 Regular (Cash) @ Gulf  $3.11 Regular (Cash) @ Citgo    

As radical as when Ford debuted the 1975 Econoline van?

Didnt he said exactly that before? when the Lightning debuted? I agree this is going to be just an announcement not a product reveal  

Farley is claiming August 11th as a "Model T" moment for Ford. Yeah, right. Believe it when you see it. Otherwise, this is likely to be more smoke and mirrors from Ford regarding future product(s) for publicity. In addition, August 11th is billed as an announcement, not a product reveal. Ford is not going to reveal a product that isn't expected to be available for either the 2027CY or 2027MY this far in advance. And if it's about the widely expected mid-size BEV pickup that Ford's been teasing, how "radical" can we expect the design to be?