Hey Jimbo, remember what your big shot colleague in finance said?   "Model e should be viewed as a startup company within Ford. As everyone knows, EV startups lose money while they invest in capability, develop knowledge, build (sales) volume and gain (market) share" (Ford CFO John Lawler)

But there's a wave of us sedan and hatch buyers returning to the market and were driving 5-10 year old cars that aren't available anymore. GM's poor sedan/hatch sales were also shrunk by their limited offerings- Just a 3 cylinder Malibu for the rental car companies and $50K and up Caddies. Add some well equipped versions in the $30-50K range and GM will sell enough to keep a plant busy.

I guess it's not bad looking for what it's trying to be.   I will never understand why they did the "porthole" window on the sliders instead of making them an actual roll down full size window.

Fair enough, I should add I judge a design in context to it's vehicle type. By that, if I'm trying to determine if a truck design is attractive, I'll judge it in the scope of truck design overall. It's the same here.    Throughout history, most vans range from hideous to incredibly generic. Imo the VW buzz isn't generic, I notice them everytime I see one. I don't find it particularly ugly either, which is saying something because I HATE most cab forward designs. 

I'll provide my perspective on it as a younger millennial, about a year later and I'd be gen z. I just find 60s designs to be really timeless and charming. It's hands down my favorite era of car design, and one I want to see car brands keep pulling from if they're gonna keep doing retro designs.    At a time when everything looks pretty much the exact same, seeing something bold, but also kinda effortless, and it has fun colors on top of it, there's something endearing about that to me personally. I especially appreciate it when car brands try something unique in segments where most brands half ass it, and that certainly applies to mini vans.    Design is subjective, everyone has their own things they like. For me, my style is a design that's unique, eye catching, but it's not trying too hard with 1,000 different design elements. Basically clean, but unique. 

It's a short story really - EVs aren't selling because they're expensive and have drawbacks (whether real or perceived) vs. ICE products - make them less expensive (like CE1 is targeting), and I'm sure they'll sell better.   I think the Model E losses still aren't the fairest picture, as they still only had the 2-3 limited models for sale to earn back funds that were being put out toward future models.

My county uses it as a bus, well our public transportation system… sort of like a glorified Uber. So if its selling well, its being bought by Freebie, which is who they contracted with. 

I guess we have different definitions of stylish.  Is it better than the original bus?  Sure.  But I've never understood the appeal of those things......a modern revamp stirs the same feelings - doesn't appeal to me at all.

https://finance.yahoo.com/markets/stocks/articles/ford-ceo-knew-ev-transition-230110206.html

My millennial wife loves it.  We were just at Cincinnati's car show a couple weeks ago and it was one of the top two "busiest" vehicles there.  Other one being the Navigator.  There were constantly people around it.  The price unfortunately turns off about 95% of potential buyers.