I'm waiting for the numbskulls who rush into a dealer to buy one, then a week later discover that it's NOT a Hybrid, and they have to figure out out to charge it,,,,,, Especially the ones who live in apartments with no charging facilities.   HRG

We shall see.....   I'm wondering what kind of buyer this will end up appealing to.  Not the buyer they're targeting (anyone and everyone, I'd assume), but actual buyers.  Does it appeal to just an EV buyer such as a Model 3 or Model Y buyer, does it wind up pulling ICE sales?  Does it pull Maverick sales?   A little of all?  It'll be interesting to see.....

Obviously we know its origins (as E-Max or whatever it was to be), but I think it was an "ok" first effort, and people have seemed to like them despite sales shrinking after the incentives went away.  But as usual, Ford is content with just saying "meh" and moving onto the shinier object instead of improving.

Heavy trucks were up 145 units for June, and only down 193 for the year....   Declines have shrunk from a "high" of 480 in March to 193 in June.

Ooops, didn't realize the instagram teaser already showed the partial reveal.   Oh well, there it is anyway lol.

2027 Ford Hypercar Shows Off Some Skin In First Teaser: Video  

LOL   Stellantis Thinks Your 16-Year-Old Wants An 8-HP Abarth | Carscoops   Fiat and Abarth CEO Olivier Francois told Autocar the company is developing an Abarth take on the Topolino. He called the idea a “dream” and predicted it would be a “total hit”.

Originally, I would have thought it would evolve with GE2 developments but if it’s only got a othe year or two left, Ford will probably keep everything the same.   Sales ae down to a dribble in China so not surprised if it’s axed there sooner. Sad for me because it’s a likeable vehicle, Ford just went the long way around developing it.

AK You make my point.  The fleet buyer sure does.  In particular if he goes  back to the old days and bought Louisvilles and then committed to HN-80..and then found out the new trucks he had recently took delivery of or had on order were gone..or maybe he was relieved that Daimler was the buyer and they would be serious about heavy trucks.  And they were for 10 years until they came out with F'liners that duplicated the "Fords".   Now go to today's market.  In Mass a very large distributor of recovery trucks-wreckers, roll backs, rotators- keeps a big inventory of completed  units ready to go in service.  Up to class 5, I would say Ford rules followed by Ram.  Class 6 and 7?...International followed by F-liner, Paccar and lately Hino.  Ford a minority. Do 650/750 meet basic specs?  Yes, but if a buyer wants air brakes and a gas engine?  No luck -and do you think some buyers may view Ford's ever diminishing order guides a sign of things to come.  Could be.   Remember, blowing up Bluediamond IMO was in part a "bone" thrown to UAW when production of 650/750 moved from Mexico to OAP.  Yesterdays newspaper.

might be a little late for this but I had the same problem......installed a dexter magnet from drum brakes to the trailer and let the truck sense the high load...just mounted the magnet to the frame and ran a wire from the brake controller to the magnet.fixed my problem