He just tripled his service expenses 

Most of the time the vehicle choices that people made in North America where not compatible with other countries needs/wants.    The Japanese and VW did well because of timing with the gas shocks in the 1970s and the Big 3 getting stagnant because of the lack of competition.    Only in the past 25 years or so have markets a lined size wise for the EU and NA markets at least. The Contour/Mondeo doesn't count because it IMO it was too small for our market and Ford didn't get the midsize/full sized sedan in the NA market straight till the Fusion and 500 hit the market about 20 years ago. The Taurus was too big and the Contour was too small.  

Gen Z'ers have their collective heads in their rectum. The salesperson I dealt with when I bought my 2023 Explorer was a retired guy that was easy to deal with and not pushy at all...their service department is what pushed me away.....If I could get him to move to the dealership I currently am buying from, I would in a second. Younger salespeople tend to be more aggressive and adhere to the maxim, "Call them until they either buy or die". Hard no for me. 

That is true.  My local dealership moved our saleslady to a delivery specialist (she isn't far from retirement), to handle educating customers, and hired a few new people, but they all give me that used car sales person vibe.

That's what I said?  That I'm sure they're talking to potential buyers.....     I'm still finding it hard to rectify the roll cage from Bronco, though, and make it meet "Lincoln" standards by just throwing a different (presumably permanent) top on.  That's why I threw out the redone Everest idea - not a rebadge, a complete rebody/redo starting from a more traditional SUV body to avoid the aforementioned issues.     I don't mind the look of the rear end.  Don't like the front, and this is also way too directly a copy/pasted Bronco.  If that's all they do, the product will fail.     It's hard to say regarding CD6, because I do remember Fields wanted a Ford/Lincoln sedan on it too.....so one has to wonder how much work was done on that before it was paused.

Hard to do when you don't own the business.

If Lincoln wants new market share they have to have something that differentiates them.  We like Lincoln because the interiors are nicely designed, but I am not buying a Lincoln that also doesn't have power.  That is why we got the hybrid Nautilus, it had more power.  You want to lure buyers from MB, BMW, Caddy, and Lexus, you have to offer something that competes.  An offroader (Bronco based or Aviator based) will pull from Lexus GX and Range Rover, offer an A/T package on a short bodied Navi to compete against the LX, more power options for the Aviator and Nautilus to compete against the MB GL series and BMW X series, get a performance electric coupe and sedan to compete against the Caddy blackwing and MB and BMW coupes and sedans.  And get the quality right, can't have constant recalls and software bugs.   Oh and hire younger sales staff, keep a few old codgers on to serve that crowd, but Z'ers aren't buying from grandpa.

To be fair, IIRC, there were some in January, but I decided to do a new thread in February instead of dredging up the old one.

I guess not. The Big 3 at one time had almost 90% market share before foreign manufacturers came in, first importing vehicles with virtually no restriction, then manufacturing here.  I wonder how this might have played out had we closed our boarders to imports as some world markets have made it very difficult to export to.