Well again, my contention is most class 7 and lower sales are to the people you describe-small business trade people/contractors. Do the Verizons, Comcasts, (7M3's employer) of the world place large orders for class 4/5 trucks? Yes but I'm talking about the thousands of businesses in this country that buy these lower classes in support of their business.
I have to say, the only large fleet orders I see for class 6 and 7 Fords are UPS and Enterprise Rentals.
called it from the get go and copped flak for it...they went all in on EV ( including battery factories ) and shot themselves in the foot...cost them a LOT of money, GOVT pressure didnt help in the slightest either...you get into bed with the Devil youll have consequences, not sure the figure is accurate, but rumor was Ford was losing 50k on each Mach E...again, sounds incredibly inflated, but losing copious amounts on moola on specific vehicles just to appease, is not a good business decision...Toyota played it a LOT better, and maybe the best in the Automobile kingdom, but I think Fords learnt a valuable lesson, licked their wounds and will respond well...fingers crossed.
KIA and Hyundai have , IMO the least cohesive styling on the road today...completely obsessed with how crazy they can make their head and tail lights adn they dont fit in with their body styles...just horrible...all about the lights...
not only did they save money on the parts during the build process, but then they sold you an aftermarket part and made more money. The only winner was Ford. It seems that is their MO now. Never mind value for the consumer.