Then you’re in the 20% who would just do a special order. The chances of finding exactly what you want in the colors you want is pretty rare given all the combinations.
I had the opposite problem on our last two MKX/Nautilus. Nobody had what we wanted in stock within 500 miles with everything we wanted which was a loaded reserve model. First one we compromised on the engine, wheels and skipped the technology package to take what was in stock. On the current one we only compromised on the engine getting the 2.0L rather than the 2.7L but I’m ok with that.
It just seems silly that you can get a high end reserve model Lincoln and still be missing options.
Well that’s a little different not offering certain things at all. I was just referring to dealer stock option packages. You could still allow special orders for more unique combinations.
I think that's where the additional product would come into play - the lower volume models like Evos, Zephyr, etc. that are already designed in ROW but aren't here because of plant space.
You name it, if it's a tech company, Ford has poached engineers from it. Apple, Rivian, Tesla.......the list goes on and on.
https://techcrunch.com/2024/06/12/fords-secretive-low-cost-ev-team-is-growing-with-talent-from-rivian-tesla-and-apple/
that said some of Fords simplification wont help their numbers...no more F150 Supercab Long beds, no more normally aspirated V6 engines, no more Ranger Supercabs, crecab with a small bed or nothing and a $37k starting price baqsically....some true head scratchers...and then you have the Escape...absolute smorgasboard of total mayhem as mentioned...?????????????????
we just caught an order put ion by Ford for us on 2025 Explorers....every one had the $6000 painted black roof....that option is a flooring red flag ( Icecapades will understand that statement )
Maybe some people, not me. Thanks to Ford's search inventory feature, I was able to find the exact Edge we just bought for my wife, rather than pay more locally for options I don't find value in. Not to mention finding a new dealer that would easily accept my Z-Plan, plus give a strong trade-in allowance for the Escape we were getting rid of.
HRG